KeyReply is a HealthTech startup & is recognized as Gartner Cool Vendor 2021 in “Conversational and NLT Widen Use Cases". 🔸 Created new revenue stream by launching AI-generated virtual video assistant. 🔸 Became the #1 omnichannel patient orchestrator in Singapore by taking initiatives like video VA, out of the box (OOB) flow, end-to-end appointment booking system etc. 🔸 Reduced time to value (TTV) from months to hours by launching Out of the Box (OOB), visual flow builder & custom onboarding screen. 🔸 Partnering with the Marketing team, designed GTM strategies for newly launched features. 🔸 Improved stakeholders' alignment by creating KeyReply product development framework. 🔸 Created KeyReply patient persona profile & end-to-end patient journey map. 🔸 Aligned different teams’ dispersed backlogs into a single unified product backlog. 🔸 Conducted Scrum & Agile training & created strategy & timeline for proper Scrum adoption. 🔸 Created KR Design System that helped create mockup 30% faster & made UI design consistent. 🔸 Improved specs communication with engineers with high-fidelity prototypes & well-written PRDs. 🔸 Conducted customer interviews to understand their pain points, and problem space & get feedback on the different proposed solutions. 🔸 Improved product innovation by including engineers early in the product design process. 🔸 Conducted market & competitor research along with Gartner to remain relevant in the market.

(Saudi training marketplace that connects industrial machinery trainers with companies)                                  🔸 Created a roadmap for MVP.🔸 Identified a list of problems & features that would be solved in the MVP.🔸 Developed post MVP full product roadmap.🔸 Created a feature list for the items on the post-MVP roadmap.🔸 Prepared strategy on how the roadmap should be approached.🔸 Created a user journey flowchart for the mentor and the client.

Apart from my Product Marketing initiatives, I enjoyed working on Upskillable products at different levels: 🔸 Working with the engineering team to build the new Upskillable website. Designed the wireframes of the web pages. Significantly improved the mobile browsing experience by taking a mobile-first approach. 🔸 Managing stakeholders & cross-functional team comprising developers, UX UI designers, graphic designers, sales reps & interns across 3 different continents. 🔸 Defined & owned a prioritized Product Roadmap for the Upskillable training website. Increased registration rate by almost 25% by adding four sub-pages with more info. 🔸 Integrated analytics tools Google Analytics, Mixpanel, Google Search Console, Zoho Analytics, & Google Tag Manager to measure product performance. 🔸 Integrated a live chat, chat trigger & help center which boosted the traffic of the website by 20%.🔸 Regularly conducted feature discovery & competitor analysis & provided inputs to help guide product development efforts. 🔸 Revamped registration process & made it smoother to improve assessment completion rate by 30% after conducting customer survey & user interviews. 🔸 Improved customer centricity by implementing an automated user feedback process on Trustpilot. 🔸 Occasionally conducted QA & Testing of new features to ensure they meet the requirements.🔸 Created sales pipeline on CRM for the sales team to manage leads & deals more efficiently. 🔸 Improved customer engagement & retention rate by implementing release note strategy. 🔸 Prepared marketing strategy for Upskillable Silicon Valley Training which generated 32 applicants in 20 days.🔸 Managed concept-to-launch of Taqn campaign which generated 17 leads & 575 users in 50 days.

Sensei is an award-winning global consultancy founded by Omar Khan and headquartered at UK. It helps organizations worldwide to deliver strategically significant results. I managed Corporate Sales and Lead Generation through digital marketing part of Sensei Bangladesh. Managed the Social accounts of the company too.

Berger Paints Bangladesh Limited is a multinational and the largest paint company in Bangladesh. It holds almost 65% market share alone. 🔸 Led a team of 04 members, regularly guided & motivated them positively to achieve sales targets. 🔸 Produced KPI, salary sheet, performance evaluation & JD for my teammates. 🔸 Implemented sponsorship plan for “Pabna Textile Engineering College” & “Pabna Painters Association”. 🔸 Conducted 05 painter training sessions with almost 200 painters each time. 🔸 Conducted 02 workshops on product demonstration, product knowledge & new product introduction with LGED, PWD, Facility Engineers, and paint contractors. 🔸 Nurtured professional relationship with dealers, painters, engineers

Taught English Language to Russian Nationals working at Rooppur Nuclear Power Plant.

🔸 Created wireframe & UX UI of Brainwave website. 🔸 Built a blog named “Whiteboard” that empowered students by publishing their own stories & getting to read articles on life hacks & self-development by successful professionals. 🔸 Managed social media marketing and positioned the company as the second-best coaching center. 🔸 Hosted 5 career counseling seminars where we invited successful personalities to guide & inspire undergrad students. 🔸 Conducted & designed recruitment process of teachers, office boy & clerk. 🔸 Prepared JD for the office staffs & evaluation process for the teachers.

Mentors' was established in 1996 and is now recognized as one of the most reputed admission and standardized test preparation centers of Bangladesh.