Iñaki Barturen Email & Phone Number

Vancouver, Bc, Ca

Vancouver, Bc, Ca

Apply Digital was founded in 2016 with a mission to create smart, well-designed solutions that impact people’s lives for the better. With a human-centric design approach, we leverages modern composable technologies for organizations like Moderna, Tishman Speyer, Lululemon, and Kraft Heinz.In July 2022, Reign, a Chile-based digital services company, became a part of Apply Digital. This integration helps us deepen our current capacity and expertise in MACH engineering and further strengthens our capability to service international brands. Together, we form one of the world’s largest independent technology service providers with extensive expertise in global delivery across international markets.

Incheon, Kr

SungGwang Group, a Korean engineering house, is the brains behind the revolutionary Exhaust Induction Device (EID). Our groundbreaking EID adeptly minimizes turbulence in the exhaust flow of internal combustion engines. It is easily affixed with a hand-applied seal to the exhaust's endpoint, resulting in fuel efficiency and emissions reduction.I'm currently advising the founding team on their strategy for landing the product across North and Latin America.

Santiago, Rm, Cl

Santiago, Rm, Cl

Technology is our kingdom. At Reign, we empower your digital transformation by the ideation, design, and development of web and mobile applications. We are at the forefront of technology, enabling our clients to leverage the newest tech on their sites and apps. We work with blue-chip companies, leader enterprises in their industries. Tigo, Falabella, Coca-Cola, and Santander are some of them.What do I do?In charge of the sales process from prospecting to closing. Creation and maintenance of sales funnel and execution of Social Selling campaigns. Partnership negotiations with tech and business vendors.

San Francisco, Ca, Us

What I did...-Leading business development and sales for Latin America, Mexico, and Spain.-Increased new businesses by 15%. Best salesperson of the company 4th quarter 2017 including Latam, EMEA and U.S offices, delivering 40% of the total revenue of the company for that quarter.-Designing the sales and marketing strategy for these regions.- Building the sales cycle from prospecting to close. Own RFP processes for government clients in different countries and regions.-Managing relations with clients from different tiers. Governments, universities, and corporations including C-Level audience.-Managed relations with Chilean Ministry of Economy, Promotion and Tourism, the institution that runs Startup Chile Acceleration Program.-Working along with local and international stakeholders, key partners and entrepreneurs to achieve our client’s objectives and help solve business problems using startups. I did this by sourcing startups from different verticals and match them with the customer's needs.

Neosoft is a Software company that supports the Banking and Financial Industry – using a specialized solution – across the process of building the reports enforced by the regulatory authority.What I did...-Scoped local and global Fintech startups, generating spin-offs, acqui-hires, and startup integrations.-The strategy was to find startups in the fintech industry that could add value to the existing banking clients that Neosoft has to generate cross-sales and client engagement.-Participated as mentor representing Neosoft in the NXTP Labs Fintech Accelerator 2016, mentoring Ruvix, the winning startup of the program. Later we generated a spin-off and started offering Ruvix services to Neosoft clients

San Francisco, California, Us

What I did...-Evaluated partnerships for Udemy's different languages and customer segments. We listened to their different KPIs and then designed different partnership strategies to achieve them.-Designed outreach and lead generation campaigns for achieving different sales goals. I worked on different projects to learn how to effectively build a "Sales & Marketing Machine".-I trained skills like building personas and customer journey maps, how to understand the lead nurturing process and the importance of customer success.

Santiago, Region Metropolitana, Cl

A crowdfunding where users can create natural parks by preserving 1m2 of land for $1USD/month.What I did...-Obtained seed capital of $350K for MVP developing process and go to market. We pitched our business model to several angel investors. We finally got the money that built this company up. I was part of the 3 founding members that shaped the business model, identified the customer segments, channels, and revenue streams.-Winner speaker in “Encuentros Chile Rotterdam Sustainable Business”, I was awarded the “People’s Choice Award” in this competition.-Creating the value proposition- Identifying customer segments- Building the corporate and legal structure- Creating and building the relationship with potential partnerships.

A social network for homeless dog rescues in Latin American countries to provide shelter for the millions of street dogs on the continent.What I did...-Brand development.- Identification of customer segments.- Creation of valueproposition.- Legal structure.- Understanding and connecting customer comments with product development.- Successful process of "Product Market Fit".-50,000 users in 70 days since its launch in 5 Latin American countries, including Mexico, the largest in the Latin American dog market.-40% of recurring users in the same period of time.

Brand Strategy & Storytelling Course, Comunicación Empresarial

Licenciado En Derecho, Derecho