Inbal Mozes Elvas Email & Phone Number

Israel

Culver City, California, Us

Developing a strategy for the department and a growth plan for 2023-2024.Restructuring the PX department's framework and assigning new responsibilities to each component.Overseeing and supporting two external companies that provide assistance.Setting up Key Performance Indicators (KPIs), goals, and training programs to bridge gaps.Creating a VIP program to enhance retention and overall experience.Playing a proactive role in altering features of player experience and implementing shortcuts for improved service.Emphasizing Customer Satisfaction (CSAT), Service Level Agreement (SLA), and retention metrics.

Warszawa, Poland, Pl

Overseeing a team of 20 account managers and 2 team leads, tasked with:Supervising nearly 10% of the daily Daily Active Users (DAU).Formulating a strategic plan for the organization, establishing goals, and allocating resources to accomplish those objectives.Managing an annual budget exceeding $2 million.Introducing new initiatives to ensure the department remains competitive and innovative in the market. This involves staying abreast of industry trends and customer preferences, identifying areas for improvement, and devising new solutions to better cater to customer needs.Collaborating with various functions, including economy, monetization, business analysts, and product, to develop and implement strategies.

Herzliya, Il

Oversee the management of accounts averaging $100-150K per day, constituting 6% of company revenue, and indirectly supervise 600 users in a highly dynamic market. This demands a significant level of responsibility and constant availability on my part.Handle day-to-day operations for assigned B2C accounts, aiming to provide optimal creative solutions.Established secure relationships by comprehending customer motivations, drivers, and factors that contribute to their loyalty, resulting in impressive retention rates.Collaborate with various functions, including economy, monetization, business analysts, and product, to create and expand new concepts, applications, services, and features.

Nicosia, Cy

*Account management for new and exsiting partners *Maintaining stable growth of activities alongside quality returns and improvements *Market and Competitor Analysis*Budget management for Marketing Activities

• Build long-lasting relationships with existing Affiliate Base• Analysis about the Page Rank and traffic of the Affiliate's website• Account management of affiliates (Payment processing, Commission calculation)• Work report on Daily, Weekly and Monthly basis• Engagement with affiliates directly, including contract negotiation and deal closure• Implement a system to track affiliate and user acquisitions, conversion and retention• Optimize affiliate activities to drive high volume, high quality players to client sites• Plan and execute marketing campaigns/ promotions which can be used by affiliates to drive acquisition, conversion and retention of users• Monitor and report on performance of affiliates (including traffic, quality of players and revenue generated) to ensure optimization• Monitor, review and optimize the performance of affiliate campaigns and produce performance reports• Resolve any performance issues which may arise• Active involvement with the SEO Strategies (Link Building, Press releases Etc)• Develop Monthly promotions for Affiliates• Media Buying• Market and Competitor Analysis• Budget management for Marketing Activities• Active involvement in acquisition of Small Websites and white labeling solutions• Involved in Branding through Facebook,Linkedin and Twitter

 Managing online advertising campaigns in Europe, North- and South America and the Middle East. Negotiating deals with lead generation, CPL, CPA  Recruited affiliates, networks and strategic partners. Managing campaigns with CPL, CPA . Managing incentivized (VC, content locker)- and social media traffic campaigns and identifying areas of Improvement. Coordinating affiliate communication and managing dispute and discrepancy resolution. Monitoring affiliate activities and analyzing performance using modified ROI methods

- Strategic business development and deal making in the fields of online software distribution, toolbar monetization components, affiliate marketing, search partnerships, alternative revenue generation and media buying.- Developing new relationships with networks large and small offering a variety of advertising campaigns involving CPA, CPC and CPM models.- Recruited affiliates, networks and strategic partners.- Managing social media traffic campaigns and identifying areas of improvement.- Monitoring affiliate activities and analyzing performance using modified ROI methods.- Working with creative material, tracking codes and language translations.

Herzliya, Il

- Managing online advertising campaigns around the world for Marimedia partners (specifically Germany, Switzerland, Austria, USA , UK,South Africa,Ireland,).- Specialties: Lead Generation CPM, CPL and CPA networks, incentivized websites, strategic account management, online marketing/media including new media placement and optimization. - Coordinating affiliate communications, managing new advertising campaigns and negotiating disputes and resolutions. Monitored affiliate activities, analyzed performance and identified areas of improvement. - Worked closely with the media team to build and expand the affiliate base as well as bring in new partners into the company.

Product Manager

Education record