Forge strong relationships with global companies including Coca-Cola, Smiley, Viacom, FIFA, and SEGA to boost brand awareness and yield sustainable sales growth. Identify potential investors and capitalize on business opportunities to increase profitability and drive client satisfaction. Direct two production locations and supervise new material sourcing. Track business trends and contribute to design, marketing, and sales.● Achieved 30% sales growth by introducing new contracts and implementing processes for the development-production-fulfillment cycle.

Built fast line production lines from scratch to the online company holding more than 150 differentfashion brands and over 150M annual sales (men's fashion, gym fashion, women's gem, fashionbrands, street fashion brands, etc.)Build local merchandise and QA teams on 2 production locations (Yiwu and Guangzhou)Process Improvement for the development-production-fulfillment cycle for each brand.Managing the development and production of collections and source for new suppliers and materialsfollowing trends and opportunities.Increase the quality rating by 50% for the products by fixing the products’ fit, measurements, and fabricquality and enlarge the product portfolio.

Headed representative office with attention to fashion productions. Led a team of 20 professionals and maintained accountability for product price negotiation, sourcing, and development.● Boosted profits by 25% in three months through a new ordering and development process.● Slashed 35% expenses following the development of procedures focused on increasing efficiency and turning around underperforming business teams.

Commercial management of the brand from the product perspective. responsible on all buying aspects, and assuring the products look and quality from A to Z, including collection's mood boards, design guidelines, sourcing, development, QC and shipping.build a season budget, approve it with the Golf &co CEO and manage it.

Responsible for all License aspects within TVMANIAManage future and existing assigned products.Responsible to gather on new contracts being signed all relevant information for product development and forward to the different departments within the company (sell, design, reporting, and production).Working with lead License companies in Europe and US (Disney, Universal, Mattel, Hasbro etc.), design firms, other third parties, develop content that meets agenda/product requirementsManaging 3 approval teams in China, Bangladesh and IndiaSupporting on approval issues approval teams in UK and ItalySupporting the design, production and sell teams with license issuesGuiding the design and production teams on license guidelinesSupport on special projects within the company.

• Responsibility for developing and manufacturing children's wears under the brand Reebok. From planning, product portfolio construction to finished product delivery to customers, responsibility for selecting plants suited to budget and monitors the progress of development.• Create schedule collections. Translation requirements of end customers (ADIDAS GLOBAL OFICCES) design collection, adapted to different markets budget and footwear categories and brand strategy.• Examination of the design proposals and selecting items to create a collection to the customer.• Managing and maintaining relationships with suppliers in the Far East (China, India and Bangladesh), including a visit to the factories to examine the new technologies and capabilities. Negotiating and solving problems in real time.• Management and conservation of the relationship with end customers in the target countries, the development of mini-collections customized to client needs and management from design to delivery.• Management contact with the management of Reebok USA (the fields LICENSE, QC, DESIGN, etc.), design approval, regulatory updates, and building strategic plans.

• Responsibility for developing and manufacturing children's wears under the brand Reebok. From planning, product portfolio construction to finished product delivery to customers, responsibility for selecting plants suited to budget and monitors the progress of development.• Create schedule collections. Translation requirements of end customers (ADIDAS GLOBAL OFICCES) design collection, adapted to different markets budget and footwear categories and brand strategy.• Examination of the design proposals and selecting items to create a collection to the customer.• Managing and maintaining relationships with suppliers in the Far East (China, India and Bangladesh), including a visit to the factories to examine the new technologies and capabilities. Negotiating and solving problems in real time.• Management and conservation of the relationship with end customers in the target countries, the development of mini-collections customized to client needs and management from design to delivery.• Management contact with the management of Reebok USA (the fields LICENSE, QC, DESIGN, etc.), design approval, regulatory updates, and building strategic plans.

• Maintain assigned account bases while developing new accounts.• Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.• Provide clients with estimates of the costs of advertising products or services.• Locate and contact potential clients to offer advertising services.• Process all correspondence and paperwork related to accounts.• Prepare and deliver sales presentations to new and existing customers to sell new advertising programs, and to protect and increase existing advertising.• Inform customers of available options for advertisement artwork, and provide samples.• Deliver advertising or illustration proofs to customers for approval.• Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.• Recommend appropriate sizes and formats for advertising, depending on medium being used.• Draw up contracts for advertising work, and collect payments due.• Obtain and study information about clients' products, needs, problems, advertising history, and business practices to offer effective sales presentations and appropriate product assistance.• Consult with company officials, sales departments, and advertising agencies to develop promotional plans.• Identify new advertising markets, and propose products to serve them.• Determine advertising medium to be used, and prepare sample advertisements within the selected medium for presentation to customers.• Attend sales meetings, industry trade shows, and training seminars to gather information, promote products, expand network of contacts, and increase knowledge.• Gather all relevant material for bid processes, and coordinate bidding and contract approval.• Arrange for commercial taping sessions, and accompany clients to sessions.• Write sales outlines for use by staff.

• Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.• Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.• Develop pricing strategies, balancing firm objectives and customer satisfaction.• Compile lists describing product or service offerings.• Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.• Coordinate or participate in promotional activities or trade shows, working with advertisersto market products.• Select products or accessories to be displayed at trade or special production shows.• Plan and prepare advertising and promotional material to increase sales of products or services, working with Customers, company officials, sales departments and advertising agencies.• Gather and organize information to plan advertising campaigns.• Prepare and negotiate advertising and sales contracts.• Resolve customer complaints regarding sales and service.• Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.• Determine price schedules and discount rates.• Monitor customer preferences to determine focus of sales efforts.• Prepare budgets and approve budget expenditures.• Confer with potential customers regarding equipment needs and advise customers on types of equipment to purchase.• Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.• Represent company at trade association meetings to promote products.