Indro Muktiono Email & Phone Number

Jakarta, Indonesia

Jakarta, Indonesia

Jakarta, Indonesia

Greater Jakarta Area, Indonesia

Doing all the magic tricks

Greater Jakarta Area, Indonesia

I'm responsible for overseeing all content strategy & requirements.

Greater Jakarta Area, Indonesia

Overview:- ​A creative storyteller who understands how to connect with social audiences using great images and videos- An experimenter who is constantly looking for new ways to surprise, delight and inspire viewers Between the social and content team, I oversee and manage the production of social media visual content cross-platform of Endeus.TV brand and channels.Roles & Responsibilities:● Delivering a consistent social media visual content production strategy uniquely adapted to target Millennials and Gen Zs who love cooking and food● Defining the visual look and feel of the brand per platform, per medium, and produce visual content accordingly● Producing engaging, creative visual social content in all forms: photos, videos, cinemagraphs, gifs, stop-motions, animations, etc. ● Transforming the brand into a pop culture commentator, proactively creating on the fly content to react to trending pop culture moments/trends - food lifestyle related issues● Monitoring & researching consumer conversations, competition, industry, creative trends and ideate breakthrough social activations, content inspirations and productions● Collaborating with content and social media team to produce visually stunning materials (photos, copywriting, animations, stop-motions, videos, cinemagraphs) across formats and platforms (Facebook posts, photos, videos, Instagram posts, photos, videos, carousels, stories)● Owning the development of the brand's Instagram Stories platform and overseeing its developmentEndeus.TV:fb.com/Endeus.tvinstagram.com/Endeus.tvEndeus.TV​ is a foodies/lifestyle brand developed to help inspire users to discover practical, useful, recipes and menu in delightful ways. We embrace local insights and recipes with modern twists and unique ways of cooking. Our team produces short, dynamic videos with the most relevant content, recipes, trends, and tips specifically for Indonesia audience.

Jakarta, Indonesia

Jakarta, Indonesia

Greater Jakarta Area, Indonesia

Doing all the magic tricks

Greater Jakarta Area, Indonesia

Working as part of the Marketing team, my role requires me to work closely with all other divisions: from creative, product, growth, editorial, publisher partnership, backend, to machine learning team to make sure everything and everyone works in unison to help the product and the company reach all the goals.I'm responsible for telling clear stories about Kurio as a product, what differs it from similar apps, as well as its vision & mission to existing and potential partners verbally, textually and also visually through marketing campaigns (online + offline)—and generates organic installs while doing it.I also do the app store optimization on a day-to-day basis, this includes conducting experiments and A/B tests using sets of various copy/design/UI highlights to ensure the app page always has good visibility & reachability.Along with the UI & UX designers, I got involved in design sprints where we conduct a time-constrained process that uses design thinking to ignite new and fresh ideas that can be immediately executed as testable new features. We focussed on enhancing the machine learning algorithms and came up with a feature that makes the app more fun to use, enhances the UX, and helps users discover all app features through clear copywriting that I suggested. (One of the app feature ideas that I suggested in the design sprints is finally shipped in 2018 update to help boost app usage & session metrics.)Together with the content writer team, we initiated the company’s blog revamp to make it a better platform for content marketing where we developed content plans and write blog posts about product knowledge, inspirational listicles and weekly news digest that later also turned into videos as regular social media content.

● 18th AMI Awards (Nominee)The Best Graphic Designer for Marché La Void's album "The Origin of Non-Entity"* https://www.ami-awards.com/18th-ami-awards-2015● 19th AMI Awards (Winner)As a part of multi-artist collective, led by DedidudeThe Best Graphic Designer for Max Havelaar's album "Suara Kita Suara Tuhan"* https://www.ami-awards.com/19th-ami-awards-2016* https://www.linkedin.com/feed/update/urn:li:activity:6186919588169637888

Greater Jakarta Area, Indonesia

Researching, strategizing, developing, writing, editing, managing, and promoting the best way to get the most value out of content (social media, web pages, etc.) being delivered to the audience. In short, I'm responsible for overseeing all content requirements. Because content doesn't just happen.

Greater Jakarta Area, Indonesia

Greater Jakarta Area, Indonesia

Jakarta, Indonesia