Led Accenture Liquid Studios to coinnovate with clients and rapidly prototype solutionsHelped a leading Asian Media Entertainment Channel to shape their innovation agenda along with setting up their innovation framework and processes to work with ecosystem partners to deliver on their agenda. Delivered Innovation-as-a-service for a global hospitality client. Conceptualized and managed an end-to-end Innovation Program for a leading Telecom client resulting in ideas to value… Show more Led Accenture Liquid Studios to coinnovate with clients and rapidly prototype solutionsHelped a leading Asian Media Entertainment Channel to shape their innovation agenda along with setting up their innovation framework and processes to work with ecosystem partners to deliver on their agenda. Delivered Innovation-as-a-service for a global hospitality client. Conceptualized and managed an end-to-end Innovation Program for a leading Telecom client resulting in ideas to value realization for their prioritized areas Show less

Client Services and Internal Communications Lead. Managing internal communication for over 11000 employeesEngaging with global leadership team to understand priorities and create narratives aligned to India Center and initiate revenue growth opportunitiesCurating and crafting content, managing campaigns to align employees to the Accenture promise of delivering on technology and human ingenuity

Achievements in the Last 12 months • Spearheading GAIL’s Social and Digital Activities. One of the first CPSEs to enter the domain and maintaining a leadership position.• Conceptualized “HawaBadlo- ChangetheAir” campaign to advocate Natural gas usage. Got Minister’s appreciation and garnered people’s support for the movement. Videos getting over million views. CNG vehicles exempted from the Odd-Even scheme.• Conceptualized and executed GAIL-INDIAN SPEEDSTAR, India’s biggest… Show more Achievements in the Last 12 months • Spearheading GAIL’s Social and Digital Activities. One of the first CPSEs to enter the domain and maintaining a leadership position.• Conceptualized “HawaBadlo- ChangetheAir” campaign to advocate Natural gas usage. Got Minister’s appreciation and garnered people’s support for the movement. Videos getting over million views. CNG vehicles exempted from the Odd-Even scheme.• Conceptualized and executed GAIL-INDIAN SPEEDSTAR, India’s biggest grass root talent Hunt on Athletics reaching out to 27000 student across 55 Indian districts • Produced the first ever Brand manual for GAIL in line with the new brand aspirations • Received the DAC Excellence in Advertising Award for Digital Media Content category• Won Silver at SIA awards, USA for “Tomorrow is Yours” campaign (category: Public Service: Print)• Won GOLD in Issue and Crisis Management for handling the case of GAIL pipeline blast at Nagaram in India PR and Corporate Communications Award 2015• International Exhibitions like WGCKey Responsibilities• To develop the annual Brand communication plan for the corporate brand as well as for each of the business verticals in line with the marketing objectives• To conceptualize campaigns for spreading awareness and developing markets for business verticals• To manage the advertising, below-the-line events and activations, media, research agencies and other third party vendors for meeting deliverables• To negotiate with media and get the optimal value for the brand campaigns• To maintain GAIL’s Social Media pages and website• To manage Email/SEM Campaigns • To manage brand identity and consumer research projects. Recommend changes to strategies based on results and findings• Monthly Reporting of all Communication activities to the Top Management Show less

 Developing new strategies for increasing sales of the HLL brands of beverages through a comprehensive research on how to optimize their loyalty programme - the "Good Life Club".