Digital Marketing Manager
Current- Develop and implement digital marketing campaigns tailored to the real estate mortgage sector in Dubai, targeting both local and international audiences.- Utilize platforms like Facebook, Instagram, LinkedIn, and Twitter to promote mortgage products and services, create brand awareness, and foster client engagement.- Optimize SEO strategies to improve search engine rankings and increase organic traffic to the company's website and landing pages.- Manage and optimize digital advertising campaigns on platforms such as Google Ads and Bing Ads to drive qualified leads and maximize ROI.- Create compelling content including blog posts, articles, videos, and infographics to educate and inform potential clients about mortgage options and market trends in Dubai.- Monitor key performance indicators (KPIs) such as website traffic, lead generation, conversion rates, and customer acquisition costs, and use data-driven insights to optimize marketing campaigns.- Collaborate with internal teams including sales, product development, and customer service to ensure alignment of marketing efforts with business objectives and customer needs.