- Develop and execute customized marketing strategies aligned with each client’s objectives, target audiences, and key channels to drive measurable results.- Lead cross-functional collaboration with graphic designers, web developers, and videographers to create impactful and cohesive marketing assets.- Strategize, execute, and optimize advertising campaigns across digital and traditional channels, ensuring consistent engagement and ROI.- Craft and produce compelling, high-converting content (including copy, visuals, and video) for social media, blogs, email newsletters, and other digital touchpoints.- Leverage SEO best practices to enhance brand visibility and drive organic traffic to client websites.- Track, measure, and interpret campaign performance metrics and KPIs, delivering actionable insights and detailed reports to refine strategies.- Foster proactive client communication to align expectations, provide updates, and offer strategic recommendations for continuous growth and improvement.

• Produce valuable and engaging content for social media networks (Facebook, Instagram, LinkedIn, TikTok)• Cooperate with partners to develop communication strategies, ensuring sales growth• Maintain paid/unpaid digital campaigns on Meta suite business• Collaborate with the team to plan and execute end-to-end organization events• Define most important social media KPIs• Ensure thorough monitoring of collaborations with influencers on social media• Build strong and strategic relationships with PR/ambassadors • Build monthly and quarterly social media reports

• Ensure the implementation of the marketing strategy• Manage and animate social networks (Facebook, Instagram…)• Monitor and analyze performance indicators• Manage the web marketing budget• Optimize the user experience on the different communication channels• Collaborate on search engine optimization (SEO) strategy and initiatives• Supervise Marketing team (3ppl)

• Provide benchmarking data • Brainstorm and create content for social media channels (Facebook, Instagram)• Plan and execute social media agenda• Optimize social media posts based on audience’s behaviors• Contribute to the development of SEO

• Develop web graphics, infographics and illustrations• Produce and execute organic social media strategy • Animate social media platforms• Monitor and analyze the results of marketing actions