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Berlin, DE

Berlin, Germany

• Worked together with the Founder to refine the business strategy to expand to new markets, while generating substantial sales growth
• Managed cross-functional teams to ensure cohesive execution of marketing campaigns and business objectives
• Oversaw digital marketing initiatives, optimizing performance, brand visibility and customer engagement through analytics and insights

New York, United States

• Worked together with the Founder to define RE(SOURCE)´s (SAAS/Tech Startup) strategy for the areas of sales, marketing, and product development, ensuring that it leads to hyper growth in new regions/markets/accounts.
• Striked a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targets.
• Managed the product development to make sure that the product follows along the impact of hyper growth of the company.

Lisbon, Portugal

• Worked together with Founders to redefine product positioning and built 2 products from scratch
• Developed growth marketing strategy that led to doubling sales

• Worked together with the Founder to help REFIX rethink their business strategy for both B2C and B2B channels
• Developed growth and branding strategy: Website, Inbound & Outbound marketing, Content production, Socials Management and Facebook/Instagram Ads

New York, United States

• DTC product brand focused on contemporary designs Made in Portugal
• Internationalization process successfully concluded to USA, Australia and Western Europe
• Double sales through a strong growth marketing strategy

Spain

• SaaS B2B that helps solar panel owners to keep their maintenance at a low cost through the help of drones connected to a very innovative software solution.
• Providing expertise, strategic thinking and honest feedback to Founder in order to help SolarDrone keep their competitive advantage and edge.

Lisbon, Portugal

• Created and Managed the Marketplace "Olha Só" for 2 years, the first in Angola that sold luxury goods Made in Portugal
• Develop the Business Plan and helped launch the Marketplace "Insiders" that focused on delivering unique and creative experiences for travelers and independent brands. https://insiders.pt/

Lisbon, Portugal

• Creation and management of SaaS fintech products for Portuguese and African banks
• Coordination, training and mentoring of multidisciplinary teams

Lisbon Area, Portugal

• Manager of a client portfolio and Director for the company fields of Strategy and Operations
• Manager of Projects (1M USD +) in the areas of erp, Process Reengineering and Public Administration
• Head of the R&D Department, responsible for Ideation and Development of new products
• Creation, management and Business Development of two products - 4Change and K´Indica.
• Recruitment, training and mentoring of multidisciplinary teams

Lisbon Area, Portugal

• Participation in process improvement projects among different sectors: Health (Braga Hospital and Public Health Ministry), Oil&Gas (Sonangol) and Banking (Novo Banco Bank)
• Projects related to the areas of HR, Process Reengineering, Internal Control and Auditing
• Worked both in Portugal (Lisbon) and Angola (Luanda)

Internation Business Management

International Business Management, Strategy