Organizing, preparing, lecturing & attending on various trade shows, conferences and workshops in US, Germany and France. Managing all company collateral's such as presentations, brochures, while papers, best-practice- and integration guides. Creating translating and following up on Newsletters, Mailing, Banner and other marketing campaigns in different regions. Following up on company's Social Media appearance (company's blog, Twitter, FB and relevant discussion groups), subscribing to relevant DB's and portals. Supervising company's website and synchronization of all international domains. Developing partner relations and attending joint events. Providing competitive analyzis to company's management and investors. Supervising all international PR activities; verifying relevant agency, journalists kick off and briefing, working and following up on execution of PR retainer, supplying relevant PR materials, writing and following up on distribution of PR.

Research of European - primary German - ecommerce market. Approaching potential leads and partners, building leads data base, creating of product sales presentations and other sales collateral's. Marketing analysis for penetration of new markets. Participation on localization process of company's software, closely working with Knowledge Engineers and Linguistics. Building companies DB of various collateral's - product sheets, brochures, WEB site, sales presentations and other. Verifying potential events, budget planning, logistic and attendance of relevant trade shows. Presenting company's product and mile stones on trade shows in Germany and France. Leading-through the penetration process of an Israeli start-up company into European market: PR agency tender, hunting process of overseas employees, registration of subsidiary (GmbH for the German market), call/conference center choice and local translations. Launch of new and localized product versions via distributors and strategic partners.Attending and supervising company's branding process by closely working with graphic designers in-house and out sourcing.In accord with company's grow, managing all related international marketing activities.