word-craft is a social media marketing agency that specializes in organic social media for consumer packaged goods (CPG) businesses. We have experience working with large multinational corporations as well as small businesses across Canada. We’re a small but mighty team who are passionate about helping businesses increase social media engagement.Member of The Well Creative Consultants.Past and current clients include:-Nestlé Canada-Nestlé Professional -Manulife Bank-Manulife Canada-RBC Wealth Management -SALT XC (Kraft/Heinz Canada, RBC Training Ground)-King Cole Tea-Fatso -OCS (Ontario Cannabis Store)-SKOSHA-Briight-Cove Kombucha-D'Eon Oyster Company-Excellence NB-Clothesline Media (Digby Pines, Michelin, Seven Paddles)-Bêche Nutraceutical-The Opulent Alpaca-Tamim Teas-Panasea-Katchi-Sluice-Western Regional Enterprise Network-Red Cap Restaurant-Press Realty-CBDC Yarmouth & Digby-Clare

Designing and knitting accessories for sale online and in retail stores in Canada and the USA. darnitalltoheck.etsy.com

-Drafting a social media strategy and processes for launching a brand on social media.-Securing and launching social channels on Facebook, Instagram, Twitter and LinkedIn.-Posting social media content and engaging with the online community.-Moderating and engaging with mobile app reviews.-Training the mobile app’s Chatbot by annotating each question/response to ensure clients get the right response when they engage with MAI in English and French.-Writing social media content and sourcing images.-Writing copy for the website.-Drafting weekly competitor analysis reports.-Reporting on organic social media performance.-Daily social listening.

Managing a team of Community Managers, Social Activators and Digital Engagement Coordinators in Halifax, NS and Toronto, ON, which includes:-Recruiting-Hiring-Training-Coaching-Supervising-Ongoing team supportProviding customer service and community management on various social media channels in English/French for the following:-Nestlé Canada-Aurora Cannabis (winner of the 2017 Canadian Cannabis Awards' TOP SOCIAL MEDIA ACCOUNT, FACEBOOK and second runner-up for TOP SOCIAL MEDIA ACCOUNT, TWITTER)-Farmers Dairy-Northumberland Dairy-The Argus Group-Nature's Way Canada-NutraSea/NutraVegeProviding social media consulting to the Community Management team at Nova Scotia Power.Writing engaging social media content and campaigns for the following:-Aurora Cannabis-Farmers Dairy-Northumberland Dairy-Pharmasave Atlantic-Canadian Cannabis Clinics-The Argus Group-Nature's Way CanadaWriting social media playbooks that outline industry best practices for the following:-Nestlé Canada-Aurora Cannabis-The Argus Group-Nature's Way CanadaEnglish to French translation for a variety of clients.

Providing customer service on social media in English and French for the following brands-Nestlé Canada-Farmers Dairy (Facebook and Twitter)-Northumberland Dairy (Facebook)-North Paw Grain Free (Facebook and Instagram)-Aurora Cannabis (Facebook, Twitter and LinkedIn)Implementing and rolling out the Live Chat function for Nestlé Canada's website.Writing engaging content for the following brands:-Farmers Dairy (Facebook and Twitter)-Northumberland Dairy (Facebook)-Pharmasave Atlantic (Facebook and Twitter)-Aurora Cannabis (Facebook and Twitter)-Mariner Innovations (info sheets, brochures)-Canada-Nova Scotia Offshore Petroleum Board (info sheets)-Envirosystems (info sheets, branding content)-HMCS Sackville (website copyediting)-KLM Financial (website copyediting and copywriting)

-Reporting on breaking news and rewriting news releases.-Posting news on the website (Drupal).-Editing other reporters' copy.-Writing and scheduling content for social media (Facebook and Twitter).

-Event planning-Fund-raising-Grant writing-Communications-Advertising-Social media (Facebook, Instagram and Google)-Translation (English to French)-Hiring and managing summer staff

-Management-Public relations-Social media-Event planning-Writing weekly and monthly newsletters-Scheduling vendors-Collecting fees-Problem solving

-Communications-Research-Outreach-Event planning

Reporting on daily news in Yarmouth, Shelburne and Digby counties.