Ingrid Lefrançois Email & Phone Number

Ville De Paris, Île-De-France, France

Le Management de Transition C-Level est la réponse opérationnelle et managériale à toutes les transformations stratégiques de l’entreprise:Pierre angulaire de vos transformations et de vos succès, que vous soyez dans un contexte offensif (fusion-acquisition, nouveaux produits, phase d’internationalisation, amélioration de la performance) ou défensif (restructuration ou gestion de crise) Chaque type de transition peut être menée par nos spécialistes du management.Notre accompagnement pour les entreprises et pour nos managers va au-delà d'une simple mission de transition.Decisive people for decisive moments !

Paris

- Support to the Client Project Director in defining the scope of the strategic framework: governance and key people, preparation of data for decision-making bodies (Executive Committee, CHSCT, Direction points, GM, and CEO),- Analysis and synthesis at each stage of the project,- Collaboration with the Communication Department for the development of the internal communication plan for the project: highlights, language elements, tools,- Design, coordination, and deployment of change management support (interviews, workshops, questionnaires).Reference: Arkema - Worldwide Headquarters(1,200 employees / 25,000 m²)

Paris

- Creation and use of tools to increase the agency's visibility: webinars, conferences, breakfast meetings, trade shows...- Monitoring, updating, and maintaining the CRM for prospects.- Market monitoring and networking,- Analysis and synthesis of briefs (consultations and Request for Proposals).- Writing and presenting pitches.- Support for the Client Project Director: defining and evolving governance, preparing decision-making bodies.References : HEC group; Rennes School of Business; Banque Populaire Aquitaine...

Paris

- Networking and market monitoring.- Identification, decoding, and in-depth analysis of client briefs.- With the decision makers before starting : work up the value chain for a better definition of the project, its vision and its strategy- Client relationship management with analysis and synthesis at each stage of the project.- Support for the Client Project Directions: defining and evolving governance, assistance in preparing decision-making bodies.References: European Space Agency, Allen & Overy, Moët Hennessy.

France

Transition accompaniment and innovation coaching worldwide in various areas (luxury brands, Industry, Food, Aerospace, SMEs, Governments). I worked with: Airbus (Jets et Aerospatiale), Danone, Solvay, Hermès, Lucien Barrière, Trium MBA (HEC, London School of Economics, NYU), You Miam et Cyim (startup), BBGR (Essilor Group), Diagnostica Stago (ETI), political journalist and writerI have been acknowledged by clients and colleagues for my work in :- Coaching of change within organizations while enabling cross-functional work between departments, from creation to implementation- Being result driven in a customer centric environment- Building trust and transparent relationships with clients to provide a safe and secure atmosphere, enabling challenges to be faced positively- Creating opportunities and opening barriers to foster a new environment- Catering for the client's wellbeing throughout the project so that he or she still owns the project and manages the transition for the best

Rennes

- Creation and development of the building brokerage concept.- Business plan and development strategy.- Business development.- Establishment and management of administrative, legal, financial, HR, marketing, and communication tools.- Legal and financial selection of +100 service providers.- Organization, management, and facilitation of trade fairs

Paris Area, France

Communication and Marketing development in Europe for Nikon high-end glass in B2B and B2C channels.Disrupting traditional communication strategy to focus efforts on an ambitious customer centric approach, empowering clients in their choices of complex and highly technical products. In the past, communication targeted professionals (ophthalmologist or optometrist). In order to promote this strategy, we actively worked on :- Rebranding glass series to depict both simple and technical products (visuals and R&D extracts)- A brand-new product catalogue to present both comprehensive information for specialists but also simple and attractive design for customers - New website and advertising mean such as flyers, brochures, glass customization options (for GP and professionals)- Training and animation of the commercial department on communication and marketing techniques- Trade fairs and shows (SILMO)

Charenton-Le-Pont

Worldwide optic leader, 16B$ revenues, 70 countries, 70000 employeesI extended the Head of European Operations missions to worldwide subsidiaries. It included : - Communication coordination for B2B and B2C (GPs)- Training, coaching and consulting for several subsidiaries (Brazil, USA, Canada). I was praised for my leadership, adaptability and requirements, aligned with the corporate values of the firm. - Working relationships with Internal Communication, as well as financial and corporate governance communication- Presentations to Chief Executives Committees

Charenton-Le-Pont

Responsible for the Public Communication Strategy for Varilux, the biggest brand in the group, including: - Advertising and selecting communication agencies for Public and B2B channels- Developing our relationship with the selected ad agency DDB Needham (several formats of advertisement including press, radio and printed ads)- Overseeing communication with Willie Davenport, (Hurdler Olympic Gold Winner)- Internal efforts for promotion in a federalist environment - Coaching and consulting for the implementation of the ad campaign for European subsidiaries

Neuilly Sur Seine

French subsidiary created in 1997 by the American Group. This specific development was including : - Account Management for RayBan, Basch&Lomb, Nortel Matra Cellular, Natuzzi. Creation of Bozell France- Account Management for American Airlines in France- Identifying and formalizing clients’ needs to build a dedicated communication strategy- Project Management and coordination with clients and media team, direct marketing team (Bozell Terre Lune)…- Coordination of the European subsidiary deploying worldwide ad campaigns for RayBan and Bausch&Lomb.

Levallois Perret

L’Oréal Parfumerie brands : Elsève/Elvive/Elvital, Elnett, Studio Line, Perfection, Plénitude, Excellence, Progress Homme, Men Expert- Writing and updating legal contracts for advertising (models, photographs, directors…)- Strategy and rights policy for L'Oréal brand- Coordination with agents and managers- Organization of photo and video shootings

Levallois-Perret

I participated in the creation and the local coordination of the L’Oréal signature «because I'm worth it". Change and reconfiguration of the International Department, from preliminary studies and history of previous ad campaigns to the presentation of the brand worldwide communication plans to Executives at L'Oréal ParfumerieProject Management and Coordination of media campaigns in the subsidiaries (direct marketing), with logistics considerations (video shooting, recording…)

Dess Marketing And Communication Policy, Communication, General

Private Law Degree, Private Law

Education record

Education record