Bruno Britsch Email & Phone Number

Paris Area, France

Head of Customer Experience, defining and designing On & Offline experiences (E-com, CRM, Retail, Services, Social) and mapping content requirement across all luxury categories & ecosystems. Stretching the new user experiences in new territories - Web3, Gaming, Metaverse, increasingly leveraging AI. I am leading the CX team (UX, UI, Social, Channel Planning), working closely with strategic, creative and account lead, upskilling our clients on AI applications. Publicis Luxe is born of… Show more Head of Customer Experience, defining and designing On & Offline experiences (E-com, CRM, Retail, Services, Social) and mapping content requirement across all luxury categories & ecosystems. Stretching the new user experiences in new territories - Web3, Gaming, Metaverse, increasingly leveraging AI. I am leading the CX team (UX, UI, Social, Channel Planning), working closely with strategic, creative and account lead, upskilling our clients on AI applications. Publicis Luxe is born of a merge between Sapient Razorfish (digital practice) & Publicis 133 (advertising shop) to create the first 360 luxury-led creative agency in the industry.Portfolio:Maserati (Brand, Membership Program, Service Design ideation)Saint Laurent (Brand Platform, CRM, B2E)Audemars-Piguet (Brand Campaign 360 Ecosystem, Social media)Yves Saint Laurent (Beauty): E-commerce, 360 Campaigns, Social. Armani Beauty: Social, Web Series and Integrated campaignsL'Oréal (Retail Innovation, Service Design & Beauty Tech)Lancôme (e-BAs), YSL (Rouge Sur Mesure), Armani (Face Maestro)AI Upskilling (Cartier & L'Oreal Luxe Brands) Show less

Greater Paris Metropolitan Region

Teaching Design Thinking, UX and Service Design to 4th grade Masters students (Communication & Brand / Communication & Media) ; Mentor to Students’ final Research and Jury member.

Amsterdam Area, Netherlands

Engagement director for AKQA Amsterdam office - UX, Design & Innovation center of excellence in Europe. Providing ideas and innovation to help brands shape the future of their business through new user experiences. AKQA is recognized by Gartner's as Leader in the Global Marketing Agencies category.Portfolio: Hermès.com: UX, UI, Technical Architecture and Development of the new e-com experience.Tommy Hilfiger: NYFW Runway shows (Social activation) & Re-design of the e-com… Show more Engagement director for AKQA Amsterdam office - UX, Design & Innovation center of excellence in Europe. Providing ideas and innovation to help brands shape the future of their business through new user experiences. AKQA is recognized by Gartner's as Leader in the Global Marketing Agencies category.Portfolio: Hermès.com: UX, UI, Technical Architecture and Development of the new e-com experience.Tommy Hilfiger: NYFW Runway shows (Social activation) & Re-design of the e-com platformPhilips: Go-To-Market approach business strategy for new products and services.Evian: Social/Influence, Cultural marketing, Digital strategy and activations (brand & product).KLM: UX/UI definition of all digital interfaces (App, .com, Kiosks) & app ecosystem strategyFlying Blue: new value proposition (e-com, social and new partnership strategy)Schiphol Airport: Phygital experience using data visualization for 14m passengersCasumo: Strategy, Design and development for the new sports betting app. Show less

Amsterdam Area, Netherlands

Absolut Vodka: Brand Campaign & Product Launches - advertising, social and digital contentsRed Bull: Global activation platform for influencers to reposition Red Bull on NightlifeVodafone: Brand campaign and experiences (events)

Paris Area, France

Louis Vuitton: "Journeys" brand campaign, Product launches, Store Openings, PublishingGoogle: Launch of Google+ in France through stunts, partnerships and digital/PR activationsUnicef: Fundraising campaign for Haïti (post earthquake) & Born HIV Free campaignsFree Telecom: Launch of the new 3G+ internet box

Paris Area, France

Volkswagen / Skoda: repositioning of Volkswagen’s brand (ATL)Neuf Telecom (SFR): multi-awarded ATL campaign - Effie prize 2008Suez Environment: global IPO campaignVisa: BtoC and BtoB campaign based on TV/Print and Digital campaignsButagaz (Shell): POS, advertising and digital (.com)Besides traditional medias : Innovative Rich media banners, Identity, CRM, Online videos, POS...

Airbus: Corporate and product advertising, TradeshowInpes (Public Health Organization): Advertising, publishing and PRRoche / Sandoz (Pharma / Laboratories): AdvertisingANSP (Human Resources): Advertising and eventsAlcatel-Lucent (Telcom Provider): AdvertisingAdie & SOS Racism (NGO): Advertising and Identity+ New Business activities

Opel: localisation of the global Meriva campaign in FranceL’Oréal: first corporate campaign “All beauties of the world”Arjo Wiggings: Annual report