Project Manager
Current• Led the development and launch of a new Shopify-based online store, resulting in a 30% increase in online sales within the first three months.• Managed a cross-functional team of designers, developers, and marketers, sales and logistics to implement an A/B testing strategy that improved conversion rates by 15%.• Coordinated the migration of the company’s ecommerce platform from Magneto to Shopify, ensuring minimal downtime and seamless integration with existing systems.• Optimized the checkout process, reducing cart abandonment rates by 20% through enhanced UX/UI design and streamlined payment options.• Collaborate with UX/UI designers, developers, and marketing teams to map out the project, ensuring that timelines and budgets are met.• Plan and execute promotional campaigns to drive traffic and increase revenue.• Manage end-to-end planning and execution of ecommerce projects such as website redesigns, feature rollouts, integration of third-party tools, and marketing campaigns.• Utilizing Agile methodologies to manage sprints and ensure iterative improvements to the website and other digital initiatives• We hold regular retrospectives to identify areas for improvement in both project execution and daily operations, ensuring continuous enhancement of processes.