Gaurav Gunjan Email & Phone Number

New Delhi, Dl, In

San Diego, California, United States

Motive is a global app marketing company offering customized solutions that empower app developers, brands and agencies with the tools and expertise to build lasting connection with high-quality users. The World’s leading mobile app companies rely on Motive’s powerful combination of data science, leading technology, and talent and grit to turn app users into lifelong customers.Founded in 2004 and based in San Diego, Motive has received recognition for its performance across the mobile… Show more Motive is a global app marketing company offering customized solutions that empower app developers, brands and agencies with the tools and expertise to build lasting connection with high-quality users. The World’s leading mobile app companies rely on Motive’s powerful combination of data science, leading technology, and talent and grit to turn app users into lifelong customers.Founded in 2004 and based in San Diego, Motive has received recognition for its performance across the mobile industry, as well as being named to Inc. 5000 Hall of Fame. Learn more at www.motiveinteractive.com Show less

Ontario, Canada

New Delhi, Delhi, India

New Delhi, Delhi, India

Las Vegas, Nevada Area (Usa)

Panthera Interactive LLC is an online marketing agency based in Las Vegas, Nevada (USA) that specializes in performance-based advertising and generate high-volume leads, sales and panelist for their advertising and market research clients.Summary of my responsibilities:__________________________________• Make sure the delivery is in the offer(s) as per the client’s goal.• Monitoring of campaign on a regular basis to make sure the quality and performance in the offer and… Show more Panthera Interactive LLC is an online marketing agency based in Las Vegas, Nevada (USA) that specializes in performance-based advertising and generate high-volume leads, sales and panelist for their advertising and market research clients.Summary of my responsibilities:__________________________________• Make sure the delivery is in the offer(s) as per the client’s goal.• Monitoring of campaign on a regular basis to make sure the quality and performance in the offer and if required, take proactive action to optimize it.• Publisher acquisition from different sources from search, forums, comments etc. analyze their website, discuss with them and know their traffic strategies, their other sources to ensure the publisher is authentic to get supply from. • Handle various campaign types such as Survey Panels, Routers, E-Commerce, Healthcare with different goals such as CPL, CPI CPA, CPRC using the set-up publisher assigned to me and find new sources.• Assist & resolve publisher with their queries related to tracking, troubleshooting for missing lead/sale & payment.• Verification of direct publisher applications and check them on various parameters and allow them in our system if they qualify before allowing them to supply traffic for our clients.• Assist new publishers to familiarize with our platform and guide them to setup their first offers smoothly, assist the publisher in setting up their ‘Third-party Pixel’ with us and ensure the tracking. • Regular communication with the publisher and discuss the strategy plans according to the traffic supplier for the continuous business growth. • Guide & plan strategy for network communication through newsletter. Show less

New Delhi

"The cost of poor quality is tangible, they cost you costumer, money and ultimately affect the success of your business"+To understand the objective of the Client and plan accordingly to assure client meet the expectation.+ Keep check on offers for any suspicious activities and analyse them to prevent fraud proactively. +Traffic and fraud analysis on basis of various reports on a daily basis.+Appropriate action on the suspicious affiliates to avoid risk & liability for the… Show more "The cost of poor quality is tangible, they cost you costumer, money and ultimately affect the success of your business"+To understand the objective of the Client and plan accordingly to assure client meet the expectation.+ Keep check on offers for any suspicious activities and analyse them to prevent fraud proactively. +Traffic and fraud analysis on basis of various reports on a daily basis.+Appropriate action on the suspicious affiliates to avoid risk & liability for the company, during the period action on more 100+ affiliates had been taken and optimized the offers like Airtel DTH, Shaadi.com, Pepperfry.com testykhana.com etc+Affiliate communication & Important updates through biweekly Newsletter. +Verification and processing of affiliate account requests via call, chat and traffic analysis through various tools.+Proficient with pioneer tracking platform like HasOffers, DirectTrack, GetResponse (Bulk emails) etc. Show less

New Delhi, India

Affiliate Marketing Sr. Executive: (Web Marketing)+Conceptual knowledge of Content Locker, It's scope & optimization. +Knowledge of Quality Assurance Techniques.+Knowledge of Advance Techniques of Affiliate Marketing and Affiliate FRAUDS.+Revenue Calculation & Estimation for a Web Portal.+Deep knowledge of Web-portal Space Optimizer.+Competitor analysis & Market research on future prospects.+Optimizing Click-Through Ratio, Conversion Ratio as per the Market… Show more Affiliate Marketing Sr. Executive: (Web Marketing)+Conceptual knowledge of Content Locker, It's scope & optimization. +Knowledge of Quality Assurance Techniques.+Knowledge of Advance Techniques of Affiliate Marketing and Affiliate FRAUDS.+Revenue Calculation & Estimation for a Web Portal.+Deep knowledge of Web-portal Space Optimizer.+Competitor analysis & Market research on future prospects.+Optimizing Click-Through Ratio, Conversion Ratio as per the Market Standard.+Optimizing the traffic, traffic sources, Bounce rate etc.+Deep understanding Retargeting architecture, Campaign Retargeting & Retargeting optimization.+Knowledge of Effective Emailer Creation ( Direct or Indirect Emailers).+Knowledge of Opt-In database and Double Opt-In.+Core & Advance knowledge of EMAIL Marketing, knowledge of optimization of email database.+Order tracking with encrypted code of individual affiliate partners.+Strategies for Newsletter creation, optimization.+Deep Knowledge of Modes of Affiliate Programs such as CPV, CPM, CPB, CPC, CPL, CPS & CPA.+Knowledge of Deep-linking, effective Deal Creation and it’s benefits.+Campaign testing and pixel analysis.+Home page optimization to drive organic traffic for eCommerce Portals.+Landing page strategies for Online Service Providers & eCommerce Portals( Advertiser).+Knowledge of tracking code in the LP URL and Deep-linking Parameter.+Judgmental knowledge of Suitable Campaigns on the basis of traffic sources.+Deep Knowledge of Architectural Design and functional behavior of a Website & eCommerce Portal. +Handling of National & International Affiliates. +Support to Affiliate and Affiliate partners through email, phone & Skype.+Recruiting Affiliate ∞∞ Searching Affiliate website with the keywords using Google Search engine. Short listing the websites with Google PR, Alexa ranking, Meta Tags and descriptions and other sources on the various basis. Show less

Master Of Business Administration (Mba), Project Management (Planning, Execution & Life Cycle), Economics, Mis, Marketing Management

Bachelor Of Computer Application (B.C.A), Software Engineering, Web-Based Application Planning & Development, Data Structures, C, Java J2Ee, 1St Division

I. Sc. (11Th & 12Th), Mathematics, Physics & Chemistry

Activities and Societies: Badminton Champion (the Year 2005) in Inter College Championship

Schooling (Class 10Th)

Activities and Societies: National Cadet Corps (NCC), Badminton & Kabbadi