David Bartel Email & Phone Number

Co-founder and Lead of User-Centered solutions & Product Research. Taam is a startup helping startups (and small to medium size businesses). We partner startups and medium size businesses to integrate and execute expert research, and User-Centered-Design practices. General UX research (qual and some quant), design thinking, service design, co-creation.

For HeartChain, TAAM was hired to create their initial web sites (Pre-public ICO), their branding, messaging and SEO. We also Setup CMS, a CRM and the bases of the marketing infrastructure. Initiated the UX framework of their technology platform, putting the HeartChain group on the right track for all things web and UX.http://www.heartchain.com

New York, NY, US

Acted as a UX and digital marketing strategy advisor for CoinRealty. CoinRealty is a startup that offers access to decentralized, institutional grade private equity investments into US real estate to cryptocurrencies holders, leveraging blockchains and smart contracts.http://www.coinrealty.com

New York, NY, US

Taam is now partnering with Union Resolute (https://www.linkedin.com/company/15256825) a full-service digital agency and I serve as the Research and UX lead. Union Resolute's approach and philosophy are exactly what makes us natural partners:"Union Resolute's work is rooted in strategic planning and analytics, content strategy and creative execution." Taam.

New York, NY, US

Lead research effort within DCE (Digital Customer Experience). Providing user research, managing research vendors. Also working with other American Express business units on specific project. Connecting the dots between the different business units and DCE teams. Leveraging quantitative and demographic data to formulate insights and efficient qualitative.

Philadelphia, PA, US

As a Principal of Research, I lead UX research teams and conducted actual research with methods ranging from ethnographies and contextual inquiries, surveys and usability research. Lead design thinking and co-creations workshops. Presented insights to executives, and worked closely design and clients alike to design and imagine transformative solutions..

Valley Forge, PA, US

Apply UCD principles, plan, execute and analyse user research for large projects.

Philadelphia, PA, US

Lead user research teams to find to design user-centric insights, strategies and tactics.

Responsible for strategic alignment of user experience research and recommendations with clients’ business goals. - Leading small teams towards the delivery of successful strategic solutions and actionable recommendations helping clients with challenges ranging from usability improvement, best-of-breed usability standards, heuristic evaluation of.

Leading consulting projects revolving around User Experience, Human Factors and Change Management for large corporations. Working with small dedicated and highly proficient teams of analysts and Experience Architects. Things get REALLY interesting when our works gets into real strategic consulting and long term business partnerships.Part of the job is also.

US

Leading the UX design, taxonomy, usability and content-related audit of large e-commerce sites. Mostly big brands CPGs. I am thouroughly enjoying this. GSI is at its core a software company and has a pretty rigorous process which rubs on the "agency" side of the business. A breath of fresh air compared to the many ego-driven, maniacal and disorganised.

First tasked with evaluating and benchmarking ACOA's current online strategy, I was then asked to formalize competitive analysis and establish a set of recommendations on how to best us the Internet to improve the reach and efficiency of ACOA and the economic image of Atlantic Canada to the investment and consulting communities worldwide. From this work.

UX design (site map, taxonomies, wireframes), heuristic evaluation, competitive landscape analysis.

Hamilton, NJ, US

Brought in to pitch the Botox/Juvederm account with the client services, tech and strategy leaders at Rosetta Marketing. Responsibilities: deliver new, provocative, out-of-the-box thinking for Botox and Allergan’s online presence in terms of strategy and creative execution.

Overseeing creative and strategic deliverables for a major GSK initiative directed at health care professionals (under non-disclosure agreement). Responsibilities include: client management, information architecture, market and behavioral research, program branding, interface design, creative/strategic brief.

New York, NY, US

Supported Heartbeat Digital’s Sanofi Aventis accounts: advised creative and strategic effort towards the launch and production of consumer online campaigns and creation of a professional online training program portal. Role was focused on creative and strategy briefs, information architecture, video and 3-d animation script and direction, visual.

Philadelphia, PA, US

Advised healthcare and pharmaceutical companies on branding, online strategies, and product launches for the U.S. consumer and healthcare professionals markets. § Directed 360 degree campaigns including branded and unbranded web sites, television advertising, promotional banners and print collateral§ Managed both direct-to-consumer efforts and campaigns.

New York, NY, US

Was responsible for the creative vision and execution of online projects. Managed teams comprised of information architects, art directors, designers, copywriters and client-side builders. Worked closely with clients, strategists and technologists to develop integrated solutions.§ Managed the creative process to ensure creative product consistently served.