Leonid Kovalenko work email
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Leonid Kovalenko personal email
I believe that the combo of optimized traffic acquisition and sharp CRO culture is the key, and contribute to both.This approach empowered one of my employers to sign 2 Fortune 500 clients and a Y Combinator-baked startup with 300M+ funding.
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Head Of MarketingNetpeak UsKyiv, Ua -
Head Of Marketing At Netpeak UsaNetpeak Jan 2024 - PresentKyiv, Kyiv City, Ukraine -
Digital Marketing / Web Product ManagerDjango Stars Aug 2021 - Jan 2024Kyiv, Kyiv City, UkraineResults:-Django Stars started cooperation with two Fortune 500 companies -The website redesign led by me resulted in a 26% boost in website engagement time, a 14.5% boost in pages per visit, a 25% boost in engagement time, and a 17.8% increase in MQL->SQL -Built and maintained an audience of 2k+ email subscribers with a 30+% open rate-Implemented an article voiceover/podcast feature that creates an engagement point that costs less than 0.009$ per listener-Introduced an A/B testing framework and ongoing process of user experience optimization based on GA/CE/HS data, session recordings, heat-, scroll, and click-mapsInvolvement:-Planning, requirements gathering, development, maintenance, and website optimization management while navigating a team of SEO, copy, UX/UI, engineering, and QA experts-User behavior and flow analysis and optimization-Ongoing full-cycle content production management, that includes landing pages, case studies, video content, and more-A/B testing heuristic analysis-based website optimization-Competitive analysis-Planning and managing marketing strategy, activities, and campaigns across multiple (mostly inbound) channels-Marketing assets development overseeing (video, audio, Behance cases, event-based LPs, social media posts, referral platform materials, etc)-Email marketing strategy and management -Acquisition channels optimization-Reporting to С-level stakeholders -
Content SpecialistDjango Stars Jan 2019 - Aug 2021Kiev Region, UkraineAreas of involvement-Content strategy development-Brand tone of voice, guidelines, and vocabulary development and maintenance-Information architecture development-Content modeling and information architecture maintenance-Ongoing content production and repurposing management across website, referral platforms, social media, and email marketing channels-Ongoing content analysis and optimization-SEO optimization (mainly, semantic)-User behavior analysis and optimization hypotheses generation, scoring, and implementation in cooperation with UX/UI team-Event-based content production (conferences, meetups, and more)
Leonid Kovalenko Skills
Leonid Kovalenko Education Details
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Political Science And Government
Frequently Asked Questions about Leonid Kovalenko
What company does Leonid Kovalenko work for?
Leonid Kovalenko works for Netpeak Us
What is Leonid Kovalenko's role at the current company?
Leonid Kovalenko's current role is Head of Marketing.
What is Leonid Kovalenko's email address?
Leonid Kovalenko's email address is le****@****ars.com
What schools did Leonid Kovalenko attend?
Leonid Kovalenko attended Lancaster University.
What skills is Leonid Kovalenko known for?
Leonid Kovalenko has skills like Creative Writing, Copywriting, Politics, Seo, Marketing, Research, Lsi, Translation, Analytical Skills, Writing, Blogging, Press Releases.
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