I am currently working as the Campaign Manager at Unifylink. My responsibilities include creating ads on Facebook and Instagram. I monitor their performance with the Facebook Insights tool. We mainly work with small-to-medium sized businesses throughout the U.S and Canada. The businesses we work with varies across many different industries including: real estate, health, fishing charters, vacation rentals, wedding planners, jewelers and others. I help manage roughly 1250 campaigns. My main goal is to help these businesses increase their brand recognition by gaining "likes" on their business page or "clicks" to their websites that will eventually lead to sales.