Ionut Pepenar, Mcim Email & Phone Number

Bucharest Metropolitan Area

Bucharest, Romania

* Defining and executing marketing strategy for the BEA platform* Analyzing the marketing opportunities in the Romanian and France market * Creating strategic messages and marketing content with reference to the solutions offered by DocProcess* Support the Sales team with different materials/collaterals/training, based on their needs

Product Marketing and Management on IoT Solutions:* M2M & IoT Connectivity (LoRa, LTE-M)* M2M Control - Connectivity Management Platform* Smart Tracking - GPS Tracking platform & Service* Live Objects - a secured IoT platform for objects and data* Smart Cash Register* Mentorship in Innovation Lab and Orange Fab programs

Product Marketing and Management on cloud solutions and applications * Communication, collaboration & productivity - Microsoft Office 365 * Mentorship in Innovation Lab and Orange Fab programs

Product Management on web hosting and hosted email offeringsProduct Marketing and Management on cloud solutions and applications * Communication, collaboration & productivity - Microsoft Office 365 * Mobile Device Management - Vodafone Secure Device Manager

Key ResponsibilitiesResponsible for M2M, Locate and SMS solutions for business customers in terms of:• Proposition strategy - Develop a comprehensive strategy for M2M proposition to ensure reaching market share, subscribers, revenues and customer satisfaction targets.• New Product Development & Product Lifecycle - Manage the entire Mobile Data product line life cycle from strategic planning to development and execution, in business markets, according to proposed strategy, supporting company’s overall objectives.• Go to market - Developing and implementing a company-wide go-to-market plan, working with all departments to execute.• Performance monitoring - Periodically monitor M2M business portfolio performance against subscribers, revenue and customer satisfaction targets, design and implement appropriate corrective actions.• Market understanding - Specify market requirements for current and future products by initiating market research studies and data mining analysis supported by on-going visits to customers and non-customers.

* Manage the life cycle of the Data products and services: design, implement, monitor and promote innovative services* Conduct competitive intelligence in order to develop and implement strategies to drive up adoption rate and increase usage (and corresponding revenues) of the data services.* Responsible for: - proposing and implementing actions for the management of the data products and services portfolio (positioning, forecasting, pricing). - execution of analysis and reports related to Data portfolio (subscribers/users base, traffic behavior, revenues, etc.) - analyzing & processing internal and external information about Data services performance - identifying trends and changes in customer’s behavior - design and management of promotional campaigns using various communication channels - interfacing with external partners in order to identify and exploit business opportunities related to the portfolio of Data products and servicesProducts launched, in collaboration with the project teams:- Connect 3G- Connect EVDO- Connect Mobile- IP VPN- BlackBerry- Wireless Internet- Roaming Internet data bundles- Travel & Surf Passes- other products addressed to business customers

- market research reports concerning competitors and market positioning for the products; - client support and business relationship management with both clients and suppliers; - conducts research (documentation) over all types of services the "client" requests; - permanently builds and maintains statistics of clients' /suppliers' activities

Establish and maintain contact with key personnel within the Major Account. Receive and solve all Major Accounts tehnical requests (i.e. trobleshooting for leased line, dial-up and ISDN) by receiving calls and calling the customer. When required, provide written responses. Deal, in collaboration with the Sales Account Specialist, with the Major Accounts customers who wish to install new leased lines or want to relocate others. Communicate with all departments involved in resolving customer's issue determining the best solution/alternative. Record all the reasons for customer dissatisfaction and provide accurate and significant reports on a weekly and monthly basis.

Receive and solve all customers' tehnical requests (i.e. trobleshooting for dial-up services, ISDN and VAS) by receiving calls or e-mails from the customers. Communicate with all departments involved in resolving customer's issue.

Maintain customer relations on behalf of the company by educating the customers on MobiFon's packages, handsets, and resolving billing or network problems.

Professional Diploma In Digital Marketing, Digital Communication And Media/Multimedia

Diploma, Cim Professional Diploma In Marketing

Member, MCIM

Diploma, Cim Professional Certificate In Marketing

Diploma, Marketing

diploma: "New frontiers in online marketing"