Iryna Balashova

Iryna Balashova Email and Phone Number

CEO at iProspect Ukraine @ iProspect Ukraine
Iryna Balashova's Location
Kyiv, Kyiv City, Ukraine, Ukraine
Iryna Balashova's Contact Details

Iryna Balashova work email

Iryna Balashova personal email

n/a
About Iryna Balashova

I'm a manager with strong experience in business leadership, client relations development, digital marketing and people management. 9-year background in local and international marketing agencies taught me a deep understanding of client needs, nonviolent communication, team development and digital marketing knowledge.The most significant growth of my career was in iProspect Ukraine - a worldwide known digital marketing agency (part of dentsu group), where I work since this brand launched in Ukraine in 2017. My carrier path began with the client service manager and quickly has grown up to leadership positions. MY TOP-5 STRENGTHS:IndividualisationI notice and appreciate each person’s unique characteristics, which helps me to bring out their best.PositivityI have contagious energy and enthusiasm, I can get others excited about what they are going to do.CommunicationMy ability to find words for my own and others’ thoughts and feelings highlights important messages and helps me make meaningful connections.ArrangementI have a natural ability to coordinate, organize people and resources for maximum effectiveness.FocusI have a powerful ability to prioritize, set goals and work efficiently. I avoid time-consuming distractions and stay on track toward an overall objective.I'M GOOD AT (non-exhaustive)Business development- I know how to decomposite tasks from the business idea to P&L- customer analysis (who is our client and what he/she wants)- marketing strategy based on an understanding of added valuesDigital marketing- digital marketing strategy building and planning- performance marketing, online advertisingTeam building and management- team selection (based on interviews on hard and soft skills)- performance management- group and individual motivation ( I know how to unite people around a common goal)Client relations management- understanding of the client's job to be done- managing client expectations- developing long-term relationshipsAnother part of my professional life is teaching and public speaking. I was a lecturer in Genius Marketing, at Kyiv National Economic University, educational projects across dentsu Ukraine. I believe in the people and in Ukraine. So my biggest purpose is to make living in Ukraine a better place for future generations.

Iryna Balashova's Current Company Details
iProspect Ukraine

Iprospect Ukraine

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CEO at iProspect Ukraine
Website:
iprospect.com.ua
Employees:
14
Iryna Balashova Work Experience Details
  • Iprospect Ukraine
    Chief Executive Officer
    Iprospect Ukraine Dec 2020 - Present
    Kyiv, Kyiv City, Ukraine
    Leader of iProspect Ukraine (Kyiv and Vinnytsia offices), an organisation of >50 digital marketing specialists. Responsible for the full P&L, commercial, current & new business, talent & culture, products & services including digital marketing strategies, SEO, PPC, SMM, content marketing, programmatic, analytics, measurement and platform consultancy.• for 3 years in a row in TOP rating by IAB across digital agencies (performance, media and data&analytics categories)• x1.4 turnover growth (2021/2020)• x2.1 EBIT growth (2021/2020)• made profit in a war 2022 year without massive layoffs
  • Iprospect Ukraine
    Client Service Director
    Iprospect Ukraine Dec 2018 - Nov 2020
    Kyiv
    Responsible for client service team and performance activations across iProspect Ukraine client portfolio of >40 UA & international clients. Also responsible for team scaling, relations with TOP clients and people development inside the client service department. In the portfolio, there are such clients as Mastercard, Philips, Nestle, Danone, British American Tobacco, SEB Group, Acino, Kusum, Eldorado, IDS Aqua Service, Toyota, PUMB and other.
  • Iprospect Ukraine
    Account Group Head
    Iprospect Ukraine Sep 2017 - Nov 2018
    Kyiv
  • Osd Group
    Project Manager
    Osd Group Jul 2016 - Aug 2017
  • Ukrainian Direct Marketing Association
    Project Manager
    Ukrainian Direct Marketing Association May 2015 - Jun 2016
  • Alpaca Expo Group, Llc
    Marketing Assistant
    Alpaca Expo Group, Llc Jan 2015 - May 2015
    Kiev
    Ordering process of marketing materials, company’s web-sites management, communication with design studios, contractors, preparing different kind of presentations, digests, execution of tasks from director per need

Iryna Balashova Skills

Teamwork Foreign Languages Project Coordination Negotiation Article Writing Conflict Resolution Document Drafting Contract Management Translation Microsoft Office Social Networking

Iryna Balashova Education Details

Frequently Asked Questions about Iryna Balashova

What company does Iryna Balashova work for?

Iryna Balashova works for Iprospect Ukraine

What is Iryna Balashova's role at the current company?

Iryna Balashova's current role is CEO at iProspect Ukraine.

What is Iryna Balashova's email address?

Iryna Balashova's email address is ir****@****.com.ua

What schools did Iryna Balashova attend?

Iryna Balashova attended Kyiv National Economics University, Universität Konstanz (Germany), Kyiv-Mohyla Business School.

What are some of Iryna Balashova's interests?

Iryna Balashova has interest in Cooking, Skiing And Snowboarding, Foreign Languages (German And English), Dancing, Reading, Photography, Biking, Hiking And Traveling, Board Games, Swimming.

What skills is Iryna Balashova known for?

Iryna Balashova has skills like Teamwork, Foreign Languages, Project Coordination, Negotiation, Article Writing, Conflict Resolution, Document Drafting, Contract Management, Translation, Microsoft Office, Social Networking.

Who are Iryna Balashova's colleagues?

Iryna Balashova's colleagues are Юля Турчиновская, Mykhailo Hychka, Mykhailo Mutskyi, Nikita Pushkarov, Скок Світлана, Alexey Shapoval, Tetiana Bolotova.

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