Irakli Tskhvariashvili Email & Phone Number

Limassol, Cyprus

Limassol, Cyprus

Malta

- Developing and executing CRM strategy, including segmentation, targeting, and personalization tactics to drive customer engagement, retention, and loyalty;- Leading a team of CRM executives;- Taking ownership of KPIs, and making changes to strategy when needed;- Creating and maintaining customer journey maps, ensuring every touchpoint is optimized for customer engagement and conversion;- Collaborating with cross-functional teams to develop and implement new campaigns… Show more - Developing and executing CRM strategy, including segmentation, targeting, and personalization tactics to drive customer engagement, retention, and loyalty;- Leading a team of CRM executives;- Taking ownership of KPIs, and making changes to strategy when needed;- Creating and maintaining customer journey maps, ensuring every touchpoint is optimized for customer engagement and conversion;- Collaborating with cross-functional teams to develop and implement new campaigns, promotions, and initiatives to drive customer engagement and revenue growth; Show less

Tbilisi, Georgia

- Outlining and planning customer acquisition and re-acquisition strategy for Adjarabet.com and Adjarabet.am;- Setting long term goals and ambitions and adjusting our development accordingly;- Creating a short term roadmap of events and promotions for adequate performance in monthly and quarterly targets;- Leading a team to complete different projects; - Building new exciting promotions, all the way through - from the idea to the launch and testing;- Managing promotions, as… Show more - Outlining and planning customer acquisition and re-acquisition strategy for Adjarabet.com and Adjarabet.am;- Setting long term goals and ambitions and adjusting our development accordingly;- Creating a short term roadmap of events and promotions for adequate performance in monthly and quarterly targets;- Leading a team to complete different projects; - Building new exciting promotions, all the way through - from the idea to the launch and testing;- Managing promotions, as well as other projects and initiative build up process;- Working closely with marketing, business and development departments;- Actively using in CRM tools for events and promotions;- Building the back-end side for many major promotions;- Reporting and other analytics via Tableau and Oracle SQL; Show less

Tbilisi, Georgia

- Working on all unplanned issues: outages, incidents, and downtimes on Adjarabet.com and Adjarabet.am websites;- Assessing the severity of every case and prioritizing accordingly; - Ensuring fast and quality resolution of all incidents; - Daily reporting and problem-cause investigation; - Creating the best possible experience for users who have been affected by any website incident, issue or bug;- Studying individual cases and investigating with the responsible party for a… Show more - Working on all unplanned issues: outages, incidents, and downtimes on Adjarabet.com and Adjarabet.am websites;- Assessing the severity of every case and prioritizing accordingly; - Ensuring fast and quality resolution of all incidents; - Daily reporting and problem-cause investigation; - Creating the best possible experience for users who have been affected by any website incident, issue or bug;- Studying individual cases and investigating with the responsible party for a swift resolution; - Working in Jira, BO-s and other provider software;- Awarding users through CRM programs, according to their preference and resolution delay; Show less

Master'S Degree, Business Administration

Bachelor'S Degree, Economics