Irene Yau Email and Phone Number
Irene Yau personal email
- Valid
After working with multinational companies close to two decades, I've gained a broad experience in all marketing aspects inclusive of promotions, advertising, media planning and publicity in both local and Asia markets. Also, it has enable me to be a versatile team player and adapt to ever changing environment easily.Specialties: Marketing and business development
-
Independent Business OwnerBe International MarketingSelangor, Malaysia -
Independent Business OwnerBe International Marketing Mar 2021 - PresentKuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia -
Director, Content & Corporate MarketingMm2 Entertainment Sdn. Bhd. Nov 2017 - Feb 2021Selangor, Malaysia~ One of management team members in Malaysia office, oversee Production team, including managing the team performances. ~ Expand new business opportunities in producing commercial materials such as TV commercials, shorties/shortfilms, branded content, minisodes and so forth. ~ Develop Malaysia office's Production Department as a business unit in corporation. ~ Work closely with Distribution and Marketing team on local film releases.
-
Head, Marketing And DistributionMm2 Entertainment Nov 2017 - Feb 2021Selangor, Malaysia -
Manager, Integrated SolutionsSony Pictures Television Networks, Asia (A Sony Company) Jun 2013 - Mar 2017• Responsible for servicing of accounts, contract renewals and identifying potential upsell opportunities.• Develop creative integrated sales proposals that packages content across various platforms including on-air, on-ground, print, digital and wireless components, meeting the clients’ marketing and brand objectives.• Own and manage the order fulfillment process, commencing from pitch structure, interpreting client brief, budget planning and overseeing correspondences with internal… Show more • Responsible for servicing of accounts, contract renewals and identifying potential upsell opportunities.• Develop creative integrated sales proposals that packages content across various platforms including on-air, on-ground, print, digital and wireless components, meeting the clients’ marketing and brand objectives.• Own and manage the order fulfillment process, commencing from pitch structure, interpreting client brief, budget planning and overseeing correspondences with internal departments to ensure fulfillment of all client commitments. • Work closely with the VP and Account Director in establishing and executing effective licensing and promotional marketing opportunities specific to our in-house brands including icon character of the channel. • Manage all licensed-deals’ partnership life cycle and ensure effective, efficient marketing approval process internally and externally.• Partner and work closely with the team to develop creative, integrated concepts for clients on digital and social media platforms. • Liaise and maintain regular contact with existing clients.• Support Malaysia affiliate partner(s) with additional info or material, and as the key go-to person on all relevant sales and marketing support.• Be the conduit point between the sales people and various teams in Singapore.• Partner closely with Marketing to ensure optimal trade marketing and PR support on every campaign sold.• Partner closely with Research for post-campaign analysis. • Perform any other projects or assignments as assigned from time to time. Show less -
Head Of Movie DistributionVision Media Group Sep 2012 - Mar 2013Petaling Jaya, SelangorHandling the distribution for local and foreign movies, include overseeing all the marketing and publicity aspects for these movies.
-
Sr. Sales And Marketing ManagerVision Media Group Jun 2012 - Mar 2013Selangor, MalaysiaResponsible for overall sponsorship sales for upcoming TV series and movies, inclusive of cash sponsorship and product placements. Develop integrated advertising and sponsorship for potential sponsors/clients. Identify the right products and brands to coincide with the positioning of each respective TV series and movies. Act as contact person between sponsors/clients and TV series or movie production team to ensure all agreed entitlements are fulfilled. To revive and oversee Licensing… Show more Responsible for overall sponsorship sales for upcoming TV series and movies, inclusive of cash sponsorship and product placements. Develop integrated advertising and sponsorship for potential sponsors/clients. Identify the right products and brands to coincide with the positioning of each respective TV series and movies. Act as contact person between sponsors/clients and TV series or movie production team to ensure all agreed entitlements are fulfilled. To revive and oversee Licensing Department.Assist the company group to get sales for the dubbing services.Overseeing Movie Distribution Department starting September 2012, overseeing distributions, sales, marketing and publicity for movies locally produced and acquired from overseas, for Malaysia and other territories in South East Asia. Show less
-
Marketing ManagerCity Chain Jul 2011 - Mar 2012Kuala LumpurHead of Marketing by overseeing all marketing aspects for both City Chain and Optical 88, including in-store visual merchandize. Responsible for all ATL & BTL buys and publicity.
-
Regional Marketing ManagerWarner Bros. Pictures Mar 2007 - Mar 2010As a member of Regional management team to oversee and review marketing performances within the South East Asia region. Manage all marketing aspects inclusive of promotions, advertising and publicity -
Marketing ManagerTwentieth Century Fox Film Jul 2001 - Feb 2007Responsible for all marketing aspects of Warner Bros. movie titles in Malaysia & Brunei, inclusive of promotions, advertising and publicity of each movie released. Responsible for marketing strategies and media plans. Managing the allocated advertising and publicity budgets to achieve maximum exposure for each movie title released..
-
Marketing ExecutiveThe Catalog Shop (M) Sdn. Bhd. Jan 2001 - Jun 2001Handling ATL and BTL advertising and promotions for electronic products, fixings and furniture, and other household products. Working with other departments to open 11 new outlets nationwide Negotiating with vendors/suppliers for better rate/pricing of advertising materials i.e. production of brochures, flyers, banners and in-store POS materials.
-
Marketing ExecutiveKiddy Writes Sdn Bhd 1997 - 2000
Irene Yau Skills
Irene Yau Education Details
-
Atc Business CentreMarketing Strategies And Tactics, Public Relations, Economics, Management Accounting -
Systematic Business CentreBook Keeping, Management Accounting
Frequently Asked Questions about Irene Yau
What company does Irene Yau work for?
Irene Yau works for Be International Marketing
What is Irene Yau's role at the current company?
Irene Yau's current role is Independent Business Owner.
What is Irene Yau's email address?
Irene Yau's email address is ir****@****hoo.com
What schools did Irene Yau attend?
Irene Yau attended Atc Business Centre, Systematic Business Centre.
What skills is Irene Yau known for?
Irene Yau has skills like Marketing Management, Product Marketing, Social Media, Digital Strategy, Digital Media, Market Research, Digital Marketing, Advertising, Integrated Marketing, Media Planning, New Media, Online Advertising.
Not the Irene Yau you were looking for?
-
3nokia.com, yahoo.com.hk, vertu.com
2 +441252XXXXXX
-
1uni-bioscience.com
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial