Irene Fernandez Email & Phone Number

Miami, Florida

• Primary designer for Lufthansa Technik’s Components Division marketing team.• Work closely with local Senior Marketing Manager and Marketing Support Specialist as well as the Corporate Maketing department in Germany to ensure brand consistency across all channels. Resposibilities in conceptualizing visual appearances, visual content creation and editing, creating marketing collateral and graphic creation in a wide variety of formats including digital, print, presentations and video.• Served temporarily as project manager, responsibilities including organizing, monitoring, time management, assigment of tasks and communication with key stakeholders of several design projects to ensure timely delivery and proper execution.

Miami/Fort Lauderdale Area

* Primary designer for an alcohol distributor while simultaneously producing various point-of-sale materials through the use of approved brand templates and original concepts based on supplier brand guidelines.* Lead individual design queue in order to meet/exceed expectations in designing all assigned orders within a 48-hour turnaround time.

Milan Area, Italy

* Directed contact with local agencies in Mexico, Colombia, Peru, Chile, and Argentina utilizing solid working knowledge of the Spanish language in maintaining consistent interactions with individuals and teams within mentioned countries.* Tasked to develop campaigns (i.e. print ads, billboards, radio ads, etc.) for Acer including tasks like budget approval from Intel and Microsoft ensuring that all advertising expenses fell within the budget; assigned print work to in-house designers; proofed materials to ensure compliance with specific guidelines from Intel and Microsoft.

Miami, Fl

* Head Designer for an advertising campaign for Valais Swiss Artesian Water in the United Arab Emirates.* Created several advertisements and other advertorials published in magazines such as Harper’s Bazaar Dubai, Men’s Fitness, Boat Owner Middle East, Boat Gulf International, and Car Middle East.* Organized and managed the creation of other magazine supplements for event sponsorships.* Controlled a wide variety of specialties including Branding, Corporate Identity, Direct Marketing, Outdoor Advertising, Event Management, Business Management, Media Support Services, and Planning and Buying nationally and internationally for upmarket customers.

Pompano Beach, Fl

- Coordinated with other designers to create logo designs, advertising campaigns, package designs while simultaneously providing assistance with multiple projects in progress.

Bogota, Colombia

- Supported the entire art department for the purpose of learning about plastic packaging printing.

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Masters Diploma, Brand Management & Advertising Communications

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Bachelor Of Science (B.S.), Graphic Design, Honors List