Irfan Prarendra, Pcc Email and Phone Number
Irfan Prarendra, Pcc work email
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Irfan Prarendra, Pcc personal email
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Irfan is a Graduate from Bandung Institute of Technology in Civil Engineering. But It is after joining P&G, that he developed his sales competency and go to market knowledge. Having higher aspiration, Irfan took Master Degree in Management later on. Various professional career in several industries has enriched Irfan with creativity in developing solution to a problem. Maximising his potential to work with people, Irfan has also taken the International Coaching Certification.During the 20 years of professional career, Irfan has worked on sales development, sales capability development, go to market strategy and implementation, as well as product and promotion management. He has held various strategic positions such as Regional Manager at Nokia, Head of Sales & Trade Marketing at Bayer and the latest one was Head of Product Adoption at Grab-OVO. In the last 5 years, he has also developed as Executive Coach with Coaching Indonesia and has been collecting 700+ coaching hours. Being a part of various industries and also founding his own company in healthcare business, has given Irfan broad understanding of business models, which has made him an effective sounding board for clients. His ability on challenging “status quo” and curiosity proven to be valuable on assisting his clients bringing out their potential and help them find their own strategy to achieve their objectives. Currently, he focus his energy to build development programs and coaching services to help sales people bring out their best potentials to overcome current and future challenges in Business & Sales environment.
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Head Of Sales MarketingCoaching Indonesia Edukasi Feb 2020 - PresentJakarta, IndonesiaLead the Sales & Marketing team of the Coaching School -
Disruptive CoachCoaching Indonesia Aug 2018 - PresentGreater Jakarta Area, IndonesiaHandle corporate clients who needs people development program to increase performance specially in sales department, as well as facilitate Sales Coach Certification Program class. -
Head Of Sme Product AdoptionOvo (Pt Visionet Internasional) Jan 2018 - Jul 2018Greater Jakarta Area, IndonesiaBridging reality toward vision -
National Sales ManagerBayer May 2016 - Jan 2018Greater Jakarta Area, IndonesiaReporting to Country Head, Lead customer marketing team for GT, as well as Medical Store, Traditional Trade, and Hospital channel sales team to improve Point of Sales performance of Consumer Health Brands at Bayer Consumer Health division -
Sales CapabilityBayer Aug 2015 - Apr 2016Greater Jakarta Area, IndonesiaDevelop Sales Capability Development framework and curriculum for Sales Team at Bayer Consumer Health Indonesia. Focusing on 3 specific operation model; traditional market, modern market, and HCP operation. Utilizing various development method such as training, mentoring, and coaching. The end in mind is to build internal talent pool for all function in the sales organization as well as the career path for the team. -
Coach, Facilitator, And TrainerTrade Marketing Indonesia Jul 2014 - Aug 2015Greater Jakarta Area, IndonesiaTrade Marketing Indonesia is a community based organization which offer Trade & Sales People Development Services focusing on Sales hard skill sets and soft skills. We also provide on the job mentoring services that needed to assure skills internalization following a training program. Led by retired FMCG Director and backed up by many FMCG experienced people, we are aspiring to help our clients developing their business through people development.
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ConsultantTeam Core Pte Ltd Feb 2013 - Aug 2015Jakarta, BandungTeam CORE Pte Ltd (Center for Organization Excellence) aims to leverage on its and its partners' experience and network in the region to help their client's expand and/or achieve sustainable growth in Southeast Asia.With all experience and exposure across many industries in sales & channel development function, right now take part in class room training facilitating, field training, and skill internalization training for clients.
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Faculty Member, ResearcherTelkom University Nov 2013 - Jun 2015Bandung Area, West Java, IndonesiaAs Lecturer at Business Administration Program Study, Telkom Economic and Business School, Telkom University. Telkom University previously well known as IM Telkom, STT Telkom, STISI Bandung, and now has been merged into Telkom University. -
Regional ManagerNokia Feb 2011 - Jan 2013West JavaAccountable for all business operational aspects for Nokia Handset Business in West Java with size of annual Biz +/- USD 50 million.2011 Focus: Establish new Distribution Model implementation, Improving Key Retailer Biz Development Model, and Localized demand creation strategy.2012 Focus: Aligning push and pull strategy and execution within region to strengthening market share by driving certain focus model in selected channel to drive overall in-store business growth -
Trade Marketing ManagerPt Bintang Toedjoe Feb 2010 - Jan 2011Trade Marketing Manager for Consumer Goods products/category for all distribution channel. Accountable for category and brand development trade strategy for all trade Channel. Currently hold strategic role to orchestrating the balance of customer promo (push) and shopper promo (pull) in all channel. Having role in S&OP process development, as well as Trade Marketing plan, Channel Development Plan, new product launch and short term sales forecast.Involve in projects to… Show more Trade Marketing Manager for Consumer Goods products/category for all distribution channel. Accountable for category and brand development trade strategy for all trade Channel. Currently hold strategic role to orchestrating the balance of customer promo (push) and shopper promo (pull) in all channel. Having role in S&OP process development, as well as Trade Marketing plan, Channel Development Plan, new product launch and short term sales forecast.Involve in projects to develop best approach to align distribution drive, shopper activation, and consumer activation to make sure successful New Product Launch. Show less -
Trade Marketing Manager For Otc Category Matrix To Medical ChannelJohnson & Johnson Jan 2009 - Feb 2010Trade Marketing Manager for Medical Channel and matrix to OTC category franchise. Accountable for Channel strategy development and execution on Trade Marketing plan, promotion, distribution, new product launch and short term sales forecast.Involve in many multifunctional project to create additional value to the business, such as: Shopper behaviour research, Distributor sales database utilization to increase forecast accuracy, and optimising distributor inventory. -
Business Development ManagerJohnson & Johnson Jun 2007 - Dec 2008Acquiring Medical channel business knowledge and develop best practices business model due to early J&J acquisition on Pfizer OTC and Consumer Brands. Receiving OTC Franchise award in 2008 for growing the Franchise’s business by developing best approach strategy for our key customer. -
Cluster ManagerPt Bank Danamon Indonesia, Tbk. Jan 2007 - May 2007Jakarta, IndonesiaHandling Several Branches/Units in Jabotabek (Jan 2007 – May 2007)The job descriptions are, start up a new team consist of 100 outsource Sales Officer to expand existing channel, and build their Skill to achieve Business Objectives. Manage Revenue, Operational expenses, Credit costs to achieve targeted yearly NPAT. -
Regional Sales ManagerShell Nov 2001 - Mar 2004Jakarta, IndonesiaHandling All Java Island excluding Jabotabek (Nov 2001-Mar2003)Handling Central Java, East Java, and Other Islands (Apr2003-March2004)Resigning for taking Master Degree (March 2004)The job descriptions are, start up a new paradigm on building distributor channel network capability in Sales, Finance, Logistic, and Organization to achieve Business Objectives.Projects done regarding the job:Develop Shell Company Owned Company Operated Distributor in Banten, Develop… Show more Handling All Java Island excluding Jabotabek (Nov 2001-Mar2003)Handling Central Java, East Java, and Other Islands (Apr2003-March2004)Resigning for taking Master Degree (March 2004)The job descriptions are, start up a new paradigm on building distributor channel network capability in Sales, Finance, Logistic, and Organization to achieve Business Objectives.Projects done regarding the job:Develop Shell Company Owned Company Operated Distributor in Banten, Develop Sales Team-Standar Operating Procedures (SOP) for Shell Distributor and for Distributor Selection Criteria, Develop Distributor Sales Team Skill through Sales Training and Coaching, Restructuring Distributor Organisation, Develop Receivable and Stock management system for Distributor. This New System increase sales 50% first year, 20% second year, 20% third year, within 3 years of my employement. Show less -
Account ManagerProcter & Gamble Nov 1999 - Oct 2001Jakarta, IndonesiaHandling Small Retail Account in Tangerang distributor (Nov1999-Feb2000)Handling Cilegon distributor Banten-Indonesia (Feb-Dec 2000),Handling Bogor distributor (Jan 2001- Nov2001)The job description is, aligning strategy, create demand, optimizing supply, and enabling distributor organization capability, to achieve Sales Objective.Projects done regarding the job:Peddler (Third Party) channel owner for South Jakarta DistrictDevelop and execute new trade channel operated by… Show more Handling Small Retail Account in Tangerang distributor (Nov1999-Feb2000)Handling Cilegon distributor Banten-Indonesia (Feb-Dec 2000),Handling Bogor distributor (Jan 2001- Nov2001)The job description is, aligning strategy, create demand, optimizing supply, and enabling distributor organization capability, to achieve Sales Objective.Projects done regarding the job:Peddler (Third Party) channel owner for South Jakarta DistrictDevelop and execute new trade channel operated by Third Party business partner which is called ‘Peddler’ to be one of four channel from the coverage strategy in order to build bigger business. Contribute 20% of sales increase vs year ago. Show less
Irfan Prarendra, Pcc Skills
Irfan Prarendra, Pcc Education Details
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Management -
Civil Engineering -
Sman 5 SurabayaScience
Frequently Asked Questions about Irfan Prarendra, Pcc
What company does Irfan Prarendra, Pcc work for?
Irfan Prarendra, Pcc works for Coaching Indonesia Edukasi
What is Irfan Prarendra, Pcc's role at the current company?
Irfan Prarendra, Pcc's current role is Disruptive Coach | Collaborator | Facilitator.
What is Irfan Prarendra, Pcc's email address?
Irfan Prarendra, Pcc's email address is ir****@****yer.com
What schools did Irfan Prarendra, Pcc attend?
Irfan Prarendra, Pcc attended Universitas Gadjah Mada (Ugm), Institut Teknologi Bandung, Sman 5 Surabaya.
What are some of Irfan Prarendra, Pcc's interests?
Irfan Prarendra, Pcc has interest in Economic Empowerment, Business Development, Marketing, Education, General Management, Consultancy, Sales.
What skills is Irfan Prarendra, Pcc known for?
Irfan Prarendra, Pcc has skills like Strategy, Forecasting, Sales, Business Strategy, Product Development, Trade Marketing, Marketing, Fmcg, Sales Operations, Strategic Planning, Managing Distribution Channels, Leadership.
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