Irina Coelho

Irina Coelho Email and Phone Number

Marketing Manager | Digital Marketing | Performance Marketing specialist @ ORGANII
kirkcudbright, dumfries and galloway, united kingdom
Irina Coelho's Location
Lisbon, Lisbon, Portugal, Portugal
Irina Coelho's Contact Details

Irina Coelho work email

Irina Coelho personal email

n/a
About Irina Coelho

Working in the Digital industry for 10 years on cross-functional missions for SMEs and on an Affiliate platform.I've developed my expertise in managing B2C & B2B E-commerce websites and in setting up and managing acquisition campaigns based on performance

Irina Coelho's Current Company Details
ORGANII

Organii

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Marketing Manager | Digital Marketing | Performance Marketing specialist
kirkcudbright, dumfries and galloway, united kingdom
Website:
organii.com
Employees:
15
Irina Coelho Work Experience Details
  • Organii
    Marketing Manager
    Organii Aug 2024 - Present
    Lisbonne, Portugal
  • Freelance
    Marketing & Digital Marketing Consultant
    Freelance Aug 2024 - Present
  • Digiplanet Portugal
    E-Commerce Manager
    Digiplanet Portugal Jan 2024 - Jul 2024
    Carnaxide
  • Kwanko
    Senior International Account Manager
    Kwanko Jan 2023 - Dec 2023
    Lisboa, Portugal
    Management and development of a portfolio of affiliate Ecommerce campaigns on several business areas and countries (Ikea, Sarenza, Interflora, OVHCloud, …) - Creation, strategy definition and managing of CPA, CPL, CPC campaigns- Sales generation, traffic in relation to objectives and advertisers KPIs (conversion rate, ROI, acquisition cost, budget, etc.)- Daily monitoring with publishers on several channels : Display, Retargeting, Voucher code, Cashback, Lead generation, Emailing ...- Analysis and optimization of performance marketing campaigns - Regular reports of campaign results - Detecting advertiser needs, recommending and negotiating offers, new channels, upsell- Focus on results- Management of an intern - Junior Account Manager and interns training
  • Kwanko
    International Account Manager
    Kwanko Sep 2021 - Feb 2023
    Lisbonne, Portugal
    Management and development of a portfolio of affiliate Ecommerce campaigns on several business areas and countries ( Clarins, Sarenza, Interflora, OVHCloud, Interhome, ..) - Creation, strategy definition and managing of CPA, CPL, CPC campaigns- Sales generation, traffic in relation to objectives and advertisers KPIs (conversion rate, ROI, acquisition cost, budget, etc.)- Daily monitoring with publishers on several channels : Display, Retargeting, Voucher code, Cashback, Lead generation, Emailing ...- Analysis and optimization of performance marketing campaigns - Regular reports of campaign results - Detecting advertiser needs, recommending and negotiating offers, new channels, upsell- Focus on results
  • Kwanko
    Account Manager E-Commerce
    Kwanko Jan 2019 - Aug 2021
    Région De Lisbon, Portugal
    Management and development of a portfolio of E-commerce affiliate programs in various industries on the French market (Ultra Premium Direct, Bourjois, Coyote, Vorwerk, Puy du Fou, ...)- Creation, strategy definition and managing of CPA, CPC campaigns- Sales generation, traffic in relation to objectives and advertisers KPIs (conversion rate, ROI, acquisition cost, budget, etc.)- Development, negotiations, and daily monitoring of publishers on various channels: Display, Retargeting, Influence, Voucher Codes, Cashback, Email remarketing, Emai marketing, etc.- Responsible for achieving quantitative and qualitative objectives for a portfolio of clients- Identification of client needs, recommendations and negotiation of offers, new channels, upsells- Preparation, monitoring, and reporting on commercial operations (Sales, Black Friday, Back to School, etc.)- Daily, monthly, and annual analyses, optimizations, and recommendations for each client.- Focus on results
  • Ets Georges David - Eda Plastiques
    E-Commerce Manager
    Ets Georges David - Eda Plastiques May 2016 - Dec 2018
    Oyonnax, Auvergne-Rhône-Alpes, França
    Management of a B2C e-commerce website: over 700 references (Garden & Home)- Management and optimization of e-commerce website activity: development dashboards & KPI'S analysis - Co-definition of objectives with the Sales Department> Managing e-commerce website evolution : audit - managing & deployment of projects with external service partners & internal teams> Recruitment & Management of Online Store team (2 people)> Creation & management of the post and offers planning for the social media and website promotional offers strategy> Customer relationship management : Product advice - After-sales service management> Web content optimization & AdWords campaigns management
  • Scouts Et Guides De France
    Accompagnatrice Pédagogique - Bénévole
    Scouts Et Guides De France Sep 2016 - Aug 2018
    France
    Accompagnement des chefs et cheftaines dans leur rôle d'animation et d'accompagnement pédagogique Suivi et signature des dossiers de camp
  • Rostaing
    Chargée Webmarketing - Marketing
    Rostaing Feb 2014 - Feb 2016
    Villieu-Loyes-Mollon, Auvergne-Rhône-Alpes, França
    I worked as a Marketing and Webmarketing Assistant at ROSTAING, a designer and manufacturer of protective gloves in the Personal Protective Equipment (PPE) marketWebmarketing: Project Management and Monitoring- Participation and monitoring of the new Webmarketing strategy- Management and monitoring of the website redesign project: e-commerce & corporate- Creation of specifications for external providers (communication agency - e-commerce service provider)- Creation of graphic design - Creation and integration of e-commerce site content- Creation of company blog content- Webmarketing trend analysis - Webmarketing AuditMarketing: for the 4 business areas of the company- Management and organization of trade shows in France & abroad- Management, monitoring and creation of new marketing tools- Competitor monitoring - Marketing - Webmarketing- Management of the creation of a company video with an external provider
  • Scouts Et Guides De France
    Correspondante De Branche Rassemblement - Bénévole
    Scouts Et Guides De France Sep 2014 - Jul 2015
    Région De Lyon, France
  • Scouts Et Guides De France
    Cheftaine; Responsable Unité; Directrice De Camp - Bénévole
    Scouts Et Guides De France 2009 - Aug 2014
    Bourg En Bresse
    Encadrement de jeunes 11 / 14 ans & 14 / 17 ans et de l'équipe d'animation. Organisation de week-ends & de séjoursParticipation en tant que bénévole aux Championnats Internationaux Handisport - Juillet 2013
  • Delicat Aliment S.L.
    Assistante Export & Marketing
    Delicat Aliment S.L. May 2013 - Jun 2013
    Région De Barcelone, Espagne
    Delicat Aliment, fabrique et commercialise des produits alimentaire GourmetÉlaboration d'un Plan Marketing pour la France et le Portugal avec mise en place d'une stratégie Marketing opérationnelle - Service Export Développement du fichier client pour les pays Francophones et Lusophones - service ExportCréation base de données produits importésCréation, suivi et retour d'une campagne de Sampling pour segment HCR pour le marché Espagnole - avec prospection téléphonique auprès de 300 cibles - service Marketing & CommercialTraduction : site web, documents commerciaux - service Export ; Marketing & Commercial
  • Gmtgolf
    Bourg En Golf - Evènement Sportif
    Gmtgolf Sep 2011 - Sep 2012
    Bourg-En-Bresse, Auvergne-Rhône-Alpes, França
    Organisation évènement avec une équipe de travailProspection terrain - recherche de partenaires Gestion des bénévoles & des participations
  • Carpostal Bourg En Bresse
    Assistante Marketing Et Commercial
    Carpostal Bourg En Bresse May 2012 - Aug 2012
    Bourg-En-Bresse, Auvergne-Rhône-Alpes, França
    Elaboration Dossier de Presse de l’entreprise Mise en place & suivi d’une proposition de découverte du réseau de transportAide aux missions administratives service Marketing / Commercial & service Exploitation

Irina Coelho Skills

Marketing Events Organisation Event Management Translation Marketing En Ligne Market Research Export Import Management Gestion De Projet E Commerce Service Client

Irina Coelho Education Details

Frequently Asked Questions about Irina Coelho

What company does Irina Coelho work for?

Irina Coelho works for Organii

What is Irina Coelho's role at the current company?

Irina Coelho's current role is Marketing Manager | Digital Marketing | Performance Marketing specialist.

What is Irina Coelho's email address?

Irina Coelho's email address is ir****@****nko.com

What schools did Irina Coelho attend?

Irina Coelho attended Egc Centrest Campus De Bourg-En-Bresse.

What skills is Irina Coelho known for?

Irina Coelho has skills like Marketing, Events Organisation, Event Management, Translation, Marketing En Ligne, Market Research, Export Import, Management, Gestion De Projet, E Commerce, Service Client.

Who are Irina Coelho's colleagues?

Irina Coelho's colleagues are Natália Schuonzt, Vanessa Sofia Martinho, Diana Adriana Rusz, Amanda Soares, Lúcia Lagartinho, Inês Carvalho Marques, Rita Curica.

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