• Independent growth consultant for B2C mobile apps.• Experience working with Lifesum, Mindvalley, Mindshine, Digital Masterpieces, Unibet, 2Houses, Lake Coloring.• Deep expertise in creating synergies between ASO and paid search (Apple Search Ads, Google Ads).• Extensive experience with US and European markets.• My 15+ years in marketing, sales, and product roles have turned me into a seasoned growth vet, who can plan and execute on paid and organic channels.• I use data to learn, prioritize, solve problems, tell stories, and continually evolve and improve my growth approach.• App marketing generalist, able to offer strategic guidance on go-to-market strategy, user acquisition and retention.• Mentor for early stage app start-ups.