Iris Fu Email & Phone Number

Melbourne

Key Responsibilities: Providing evidence and reports of KPIs to Operations VP on a weekly basis. Identifying business risks and opportunities through the analysis of information and results. Setting up and maintaining all products on the Mobile APP and H5. Set up all promotions. Test all assets and promotions to ensure proper implementation. Drive decisions based on site performance and behavior metrics. Respond quickly to usability and logistic issues raised by customer service. Achievements:◊ Coordinated referral, and social media programs to spur growth and attract new users to the brand. Increased referral traffic by 78% and increased new visitor traffic by 13%.◊ Grew 2016 sales by 2x, shipped and warehoused over 90 different products.

Key Responsibilities:Consulted with director regarding event strategies and goals.Identified, assembled, and organized items to coordinate events successfully.Developed event schedules and assignment to delegate activities and cover all aspects.Planned & organized all practical aspects of events i.e. catering, audio visual, room set up, car parking, security & cleaning. Created invite lists, distribute invitations, and track RSVPs.Identified opportunities to up sell.Achievements:◊ International Chinese Film Festival 2014 (Melbourne)◊ Ideas of Digital Conference 2014 (With Alibaba, Baidu & Sinotrans)◊ Miss Australia Chinese Pageant 2014 (Melbourne)◊ Press Conference of Movie Naked Ambition 3◊ Press Conference of Alipay Australia

Key Responsibilities: Maintained and updated database of volunteers, events, and sponsorships. Coordinated ticket sales and tracked attendees. Planned event advertising, including media outlets, graphics, and communications. Kept simultaneous projects on schedule. Supported marketing director with ideas and administrative coordination. Provided Social media support to promote events. Achievements:◊ Australia China BusinessWeek 2013 & 2014 (Melbourne & Sydney)◊ China Digital Conference ◊ Australian Business Forum (ABF) Chinese Lunch Club◊ ABF Lunar New Year Function

Guangzhou, Guangdong, China

Master Of Arts (Ma), Executive Master Of Arts

Bachelor Of Business Administration (Bba), Business Administration And Management, General