Break the ceiling. Claim your seat at the leadership table.Group Leadership Coaching and Community Building for leaders from diverse backgrounds: BIPOC (Black, Indigenous, and People of Color), women, immigrants, LGBTQ+, and other underrepresented groups.

* Designing data-driven marketing strategies to achieve desirable inventory levels throughout all product lines.* Serving as a liaison between store managers, inventory staff, product managers and company upper management.* Generating content for both in-store and online advertising campaigns.* Implementing marketing campaigns among all digital and brick-and-mortar points-of-purchase.* Working with developers and designers to improve website functionality, including making improvements to navigation tools and the continuous synchronization of mobile and desktop layouts.* Demand-driven event planning based on sales cycles, turnover levels, featured products and liquidation efforts.

*Track metrics (via Google Analytics, Crazy Egg, etc.) to conduct monthly analysis for performance and improvement.*Conduct competitive keywords research and landing page content optimization.*Analyze usability data of our products.*Drive marketing team performance and optimization of all on and off-site initiatives.*Assist with social media management, including content, posting schedule and channel tracking.

Management:* Overseeing procurement operations from point-of-purchase to international catalogue entry (around 10,000 paintings).* Daily monitoring and tracking of artwork evaluation processes as part of a team, consisting of 11 art industry experts and four internal art specialists.* Assisting CEO with organisation and oversight of project based tasks among various departments.* Assisting with HR activity, including interview attendance, candidate review and employee selection process.Marketing:* Continuously working with marketing team for the creation and implementation of the company digital marketing initiatives.* Providing daily Google Analytics report along with key findings.* Collaborating with editorial team for weekly social media campaigns.* Managing third-party advertising agencies.* Maintaining the company website using a CMS (Inventory Managements System).

*Planned and implemented social media marketing strategy across diverse social platforms including daily execution of campaigns to build Findyr(mobile app) community, awareness and drive leads*Monitored and tracked Findyr(mobile app)'s Chinese community engagement of over 500+ users *Drafted and translated user friendly mobile app instructions about apps and more to enhance user experience*Answered community users’ inquiries from socials and email

*Researched entertainment sources, news and events for Pblcty.com’s reference and posts*Promoted news, events and celebrity content through social media platforms, e.g. Facebook, Twitter, Instagram, Pinterest to build community and drive traffic *Created press releases, events and photos on PBLCTY.com via PR Newswire, Business Wire, MarketWired for daily feeds*Scheduled tweets and messages across social sites with HootSuite

*Promoted two band tours in China via twenty plus Chinese and American social networking sites to build community and drive booking*Researched music social networking sites, forums, groups and communities to market band tours *Developed and maintained relationships with more than 30 press contacts and social sites influencers to publicize concert news*Assisted with CMJ Music Festival-Taiwan Night by providing registration assistance for network events, press conference and concerts

*Assisted in developing new client relationships and coordinated with existing clients for major holding company with diverse businesses *Participated in business campaign & assisted in collecting and analyzing marketing information

*Delivered lessons in clarinet to students around 6-12 years old