Iris Rivera Ortiz, Apr Email and Phone Number
Quality and results driven professional focused on strategy and measurable results.Specialties: Crisis and issue management,internal and external relations programs, government affairs,community relations, special events, media relations and corporate reputation.
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PrincipalSegmentos Relaciones PúblicasPuerto Rico -
PrincipalSegmentos Relaciones Públicas Oct 2007 - PresentPuerto Rico Area -
PrincipalSegmentos Relaciones Públicas Nov 2007 - Jan 2020Guaynabo,Puerto RicoResponsible of all the operations of this Public Relations consulting firm which offers strategic communications advise to clients in the government and private sector related to industries such as: insurance, construction, health, retail businesses associations, food franchises, sports management, pharmaceutical companies, transportation, technology, automotive, gas and petroleum, banking, newspapers and broadcast media. Multi award winner in issue management and social responsibility projects.
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Part Time ProfessorUniversity Of Puerto Rico, Río Piedras Jan 2020 - May 2020Public Relations Planning and Production Course -
General ManagerDieresis Mar 2003 - Oct 2007Founded and directed the operations of this Public Relations firm which was a subsidiary of an advertising agency. Directly responsible for billing increase in a 200% with clients in categories such as: medical insurance plans, pharma, engineering, community based organizations. Provided crisis and issue management counseling for several clients in the banking and government sectors
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Director Of CommunicationsDepartment Of Transportation And Public Works Jan 2001 - Mar 2003In charge of the supervision of a 24 staff communications division which provided support to the DTOP Secretary and serve as liaison with the Puerto Rico Governor’s Office for other five infrastructure agencies. Responsible of branding development for ATI System (Integrated Transportation Alternative) and a relaunching of the Urban Train transportation system. Handled a $2million advertising budget and was in charge of developing on line and offline strategic communications. Selected as Distinguished Public Relations Professional of the year during her tenure in this government agency.
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Senior Vice President Corporate CommunicationsBanco Santander Puerto Rico 1995 - 2001In charge of the areas of internal and external communications, issues management, support investor relations, community relations, annual reports, intranet content management and service quality.Member of the Executive Commitee. -
Group ManagerBurson-Marsteller Mar 1992 - Aug 1995Guaynabo, Puerto Rico, Puerto RicoSecond in command of a leading multinational Public Relations firm office in Puerto Rico. Developed and implemented strategies to foster strong, positive relationships with business and community groups relevant to brands such as: Santander, Microsoft, Colgate, Du Pont, Pfizer and KFC. Responsible for increasing agency billing over 30% for three consecutive years.
Iris Rivera Ortiz, Apr Skills
Iris Rivera Ortiz, Apr Education Details
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Strategy And Digital Creativity -
Public Communication -
Executive Course -Delivering Excellence In Service
Frequently Asked Questions about Iris Rivera Ortiz, Apr
What company does Iris Rivera Ortiz, Apr work for?
Iris Rivera Ortiz, Apr works for Segmentos Relaciones Públicas
What is Iris Rivera Ortiz, Apr's role at the current company?
Iris Rivera Ortiz, Apr's current role is Principal.
What schools did Iris Rivera Ortiz, Apr attend?
Iris Rivera Ortiz, Apr attended Universitat Autònoma De Barcelona, Universidad De Puerto Rico, Northwestern University - Kellogg School Of Management.
What skills is Iris Rivera Ortiz, Apr known for?
Iris Rivera Ortiz, Apr has skills like Social Media, Mercadotecnia En Medios Sociales, Oratoria, Public Speaking, Press Releases, Media Relations, Event Planning, Estrategia De Mercadotecnia, Comunicaciones De Marketing, Corporate Communications, Digital Marketing, Advertising.
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