Iris has proven records to invigorate businesses using data, technology, and customer-centeric strategy designs. She brings over 20 years of management experience with major multi-national corporations, greenfield startups and non-profits from HK, US, Asia Pacific and Greater China. She specializes in new market entries, design thinking and innovations through growths. She collaborated with the C-suites and teams on strategic planning, business development, corporate transformation, stakeholder engagement. She holds an MBA from the Australian Graduate School of Management, certifications from U of Michigan’s Ross School of Management and HKUST. Iris serves the Board of Invotech (2015-2020) and IOTA, organizations catalyze innovations to build a better HK.Versatile, with an eye for innovations and growthIris empowers corps to adopt technology to enhance the operating models. She was the first batch of HK executives trained in Design Thinking (Stanford/IDEO). This is seen through her rebranding work with Louis Vuitton in the CRM platform, the development of HK Jockey Club’s e/mobile platform, the SME financing through Blockchain; amongst others.Well versed in the traditional business model, she consulted HK Telecom on the acquisition of and management of the customer lifecycle with reward to retain customers in the early years. More recently, Iris has been supporting returning start-ups from Silicon Valley on the property/building and education markets.Motivational team lead who empowers The global study with IDEO on “Passion-led Future Business” has enabled her to serve as Regional VP for 10 countries in APAC for Enactus. Iris aligned govts, corps and universities to build an ecosystem of students who felt empowered to impact social, economic and environmental issues. Over 2,000 social entrepreneurship programs were deployed through 6,000+ students across 197 universities. Deep network of influencers, visionaries, and futuristsIris supports Fintech and impacts investments on education, medical, and women. She also brought in the business matching platform being MD for Great China at Opportunity Network, a Fintech startup that facilitates direct business introductions of top SMEs, UHNWI and family offices for curated cross-border business opportunities. Iris has volunteered her spare time for mentoring future leaders and had served as Mentors for the Cyberport and Invotech. She inspires young leaders to take up initiatives on the areas of Timeless Leadership through the works for the late Sir David Akers-Jones.