Diverse planning experiences of media, advertising and internet companiesStrong expertise in data analytics, strategic planning, and creative communication.Capable of professional presentations and developing solid rapport with stakeholders.
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Planning Director180.AiShanghai, Cn
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Online Media DirectorVml Jun 2024 - PresentShanghai, China -
Strategic Planning DirectorInspire Communications Group Jun 2021 - Jun 2024上海市， 中国 -
Marketing InternSuu Balm: Good Pharma Dermatology Nov 2020 - Apr 2021Singapore -
Planning DirectorMeitu, Inc. Jul 2018 - Jun 2020• Led a 5-member planning team to support business of East China clients by providing 400 proposals annually with 25-30% success rate.• Developed new business model with VP/BD to grow revenue. (livestreaming, AI skin test, brand planet project)• Successfully built strategic cooperation with Dior China to launch its AI skin testing service. -
Planning ManagerMeitu, Inc. Feb 2017 - Jun 2018Shanghai
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Digital Planning Manager180 China 2016 - Jan 2017Shanghai• Took charge of digital and social media project support for YHD.com and China Merchant Bank.• Completed planning strategy and media recommendation for pitching new clients.• Won projects like BMW X1 and Rolls-Royce Dawn digital campaign.
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Digital Planning ManagerBeyondspeed Jan 2015 - Dec 2015Shanghai• Served for Le Cake and took charge of digital media execution and deep content cooperation with media. • Developed new business with BD by writing digital media recommendations to gain new clients, especially start-up tech companies.
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Media Planning Manager华谊嘉信集团 (Spearhead Group) Jan 2014 - Dec 2014Shanghai• Followed up daily media execution and media recommendation proposals for Ajisen Ramen.• Worked closely with branding and advertising departments to provide integrated marketing proposals for pitch. -
Senior Planner, Strategic Planning竞立媒体 Sep 2010 - Dec 2013Shanghai• Addressed daily execution, competitor review, media evaluation for Shanghai Volkswagen
Iris Z. Education Details
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Marketing/Marketing Management, General -
Advertising
Frequently Asked Questions about Iris Z.
What company does Iris Z. work for?
Iris Z. works for 180.ai
What is Iris Z.'s role at the current company?
Iris Z.'s current role is Planning Director.
What schools did Iris Z. attend?
Iris Z. attended Nanyang Technological University, Shanghai Normal University.
Who are Iris Z.'s colleagues?
Iris Z.'s colleagues are Icey Luan, Yu Jeffrey, 张黎明, 张xingbo, Arthur Liu, 邵云龙, Ss M.
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