Head Of Growth
Current
Mar 2023 - Present
Who is Iris Grossman? Overview
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Quick answer
Iris Grossman is listed as Head of Growth at Goldie at Goldie, based in Oradea, Bihor, Romania. AeroLeads shows a matched LinkedIn profile for Iris Grossman.
Iris Grossman previously worked as Head of Growth at Goldie and Head Of Marketing Operations at Goldie. Iris Grossman holds Master'S Degree, Computer/Information Technology Administration And Management from Electrical Engineering And Information Technology Faculty At The University In Oradea.
Company email context
Email format at Goldie
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Goldie
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Profile bio
About Iris Grossman
I'm an experienced Head of Marketing who trains and grows marketing teams to reach their full potential. Love getting my hands dirty and doing the work with my team. Former Product Manager. Self-taught. Challenges drive me. Problems motivate me. Always looking for the next big quest.
Listed skills include Online Marketing, Product Management, Web Design, Web Marketing, and 41 others.
Current workplace
Iris Grossman's current company
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12 roles
Iris Grossman work experience
A career timeline built from the work history available for this profile.
Head Of Marketing Operations
Jun 2020 - Mar 2023
Online Marketing Manager
- Analyze market trends and competitors
- Google Ads: Audit existing campaigns and create strategies for new ones.
- Social Media global strategy proposal for the Bugatti Shoes brand
- Social Media ads
May 2019 - Jun 2020
Online Marketing Consultant
- SEO Audits & Organic Growth Strategies for the SwissCommerce Ecommerce websites.
- Amazon Ads - Strategy & Implementation.
- Create easy-to-follow marketing roadmaps.
May 2019 - Jun 2020
Seo Team Lead
- Responsible for organic growth. In ~ 1.5 years, Flipsnack's organic search traffic increased by 400% and user registrations by 550%.
- Responsible for the SEO team, multilingual SEO optimization, UX & CRO for landing pages.
- Developed and implement new organic traffic acquisition strategies such as the templates gallery.
Sep 2018 - May 2019
Seo Strategist
Jan 2018 - Sep 2018
Product Manager
- Successfully managed product development and launched our MyCylex SiteBuilder platforms in 5 countries while meeting deadlines.
- Prioritized the backlog and development based on value, cost and impact. Wrote feature documentation and planned releases.
- Created and maintained the product roadmap.
- Made sure that the product strategy is always aligned with the product vision and that our teams never lost sight of what the product vision is.
- Trained and divided tasks to our non-developer team. I have successfully trained data operators, based on their skills and affinities, to design websites, to provide premium customer support, or to perform marketing.
- Improved our SiteBuilder non-developer team’s workflow by using Agile Methodologies - Kanban. I have also worked in close cooperation with developers and designers to deliver product improvements using Scrum.
Jul 2012 - Jan 2018
Marketing Team Lead
- Managed and trained data operators to become Marketing Juniors. so they were able to perform tasks for Cylex and our clients, such as: linkbuilding research, email marketing campaigns, ppc campaigns, social media.
- As a Marketing Team Leader I made sure that the team members worked well together and pushed towards performance by dividing the tasks based and on their individual skillset and task urgency.
- Performed UX & CRO / SEO audits for Cylex and Cylex clients such as cridem.ro, drevi.eu, kingslandineu.com, returnoffer.net etc. Also performed competition analysis, strategy & planning for Cylex.
- Web form optimization concepts for Cylex Business Directories.
- Redesigned various pages for better conversions.
- Data analysis using Google Analytics and user behaviour analysis using Hotjar.
Jan 2016 - Dec 2017
Product Owner
- CYLEX EU. FUNDED PRODUCTS:
- Created the Product Requirements Documents for a Shop Builder, Email Marketing tool and an Online Chat Support tool.
- Prioritized product backlog and wrote user stories. Worked in close collaboration with remote teams, while using Scrum.
- Wireframing support, mockup designs, UI and product website copy & UX optimization, QA on finished product.
Jan 2014 - Jan 2016
Marketing Assistant
- JoZoo Job Portal:
- Competition analysis
- Test the functionality, design and usability before product launch
- Improve design on some pages of the website
- Develop strategic partnershipsCylex company website:
- Collaborate with colleagues to create wireframes and content for our company website
Dec 2011 - Jul 2012
Data Operator
- Cylex Business Directories:
- Accurate interpretation and processing of data in order to improve our records
- Used data mining software in order to verify the truthfulness of entered data
- Competition analysis
- Seek partnership opportunities and approach them
- Create SE friendly copy while keeping our users in mind
Jul 2010 - Dec 2011
Assistant Teacher In Computer Science - Html
Mihai Viteazu Technological High-School
Oct 2008 - Jun 2009
3 education records
Iris Grossman education
Master'S Degree, Computer/Information Technology Administration And Management
Electrical Engineering And Information Technology Faculty At The University In Oradea
Bachelor'S Degree In Computer Science And Information Science, Computer Science
Faculty Of Sciences At The University In Oradea
Baccalaureate, Science Studies - Biology & Chemistry Specialization
Doamna Stanca National Secondary-School
FAQ
Frequently asked questions about Iris Grossman
Quick answers generated from the profile data available on this page.
What company does Iris Grossman work for?
Iris Grossman works for Goldie.
What is Iris Grossman's role at Goldie?
Iris Grossman is listed as Head of Growth at Goldie at Goldie.
Where is Iris Grossman based?
Iris Grossman is based in Oradea, Bihor, Romania while working with Goldie.
What companies has Iris Grossman worked for?
Iris Grossman has worked for Goldie, Astormueller Group (Bugatti & Daniel Hechter Shoes), Swisscommerce Group, Flipsnack, and Cylex.
How can I contact Iris Grossman?
You can use AeroLeads to view verified contact signals for Iris Grossman at Goldie, including work email, phone, and LinkedIn data when available.
What schools did Iris Grossman attend?
Iris Grossman holds Master'S Degree, Computer/Information Technology Administration And Management from Electrical Engineering And Information Technology Faculty At The University In Oradea.
What skills is Iris Grossman known for?
Iris Grossman is listed with skills including Online Marketing, Product Management, Web Design, Web Marketing, Seo, E Commerce, Project Management, and Graphic Design.
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