Bryon Sheffield work email
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Bryon Sheffield personal email
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I'll answer to Bryon (mom still calls me that), but most folks call me Shef.Here are three things about me that could help us connect:1. I'm a marketer. Almost 30 years under my belt. I've done my thing for companies of all shapes and sizes, from pre-seed start-ups to multinational enterprises. I've grown audiences, built communities, and delivered revenue for everything from mattresses to Master's degrees, credit scores to Converse. I've worn hats across the spectrum of marketing disciplines as well as a few outside of it. It would be absurd to suggest I've seen it all, but I've definitely seen a ton. And, I've seen it from both sides: success and failure. 2. I'm an entrepreneur. I crave building. Right now, I'm building Crow Haus with my 5th grade bestie, Emma. We were only 10 then, so it's not odd we missed the universe's signals. We're not 10 anymore and we've come to believe there is a better way to build businesses. Just because something works doesn't mean you should do it. Money is not the final answer. We have an opportunity and an obligation to build things that put good in the world. If you're building something like that and need help making it profitable so you can sustain the positive impact, we're open for all sorts of engagements.3. I'm a philosopher. I enjoy spending time in deep thought and discussion about a wide range of topics, especially those related to how we build businesses, how business should be as much art as science (if not more), and how we continue to fail at using business to elevate humanity. I believe deeply in the power of curiosity, equity, and love, despite the fact that those core beliefs and many of their corresponding values (like kindness) are used as platitudes or punchlines. I am optimistic about the future and relish the opportunity to convince skeptics.How can I help you?
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Chapter 4: SkyfallAdvisorOrlando, Fl, Us
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Chief Growth OfficerSoccer ParentingOrlando, Fl, Us -
Founder + Strategy DirectorCrow Haus May 2024 - PresentLos Angeles, California, Us -
Chief Marketing OfficerSoccer Parenting Jul 2023 - Jun 2024Richmond, Virginia, Us -
Fractional Cmo / Head Of MarketingSideboard Ventures Jan 2021 - May 2024Marketing consultancy focused on driving growth for early-stage companies. -
Vp Of MarketingSupply Factory Brands Jan 2022 - Jan 2023Brooklyn, Ny, Us -
Director Of GrowthNakedwines.Com Usa Jul 2020 - Dec 2020
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Head Of Performance MarketingLeesa Sleep 2019 - 2020Glendale, Arizona, Us -
Senior Director, Digital ExperienceFoot Locker, Inc. 2018 - 2019New York City, New York, UsRecruited to lead digital experience as part of an enterprise-level shared digital services group. Role focused on site merchandising and digital optimization, with specific emphasis on launching new products, delivering personalized experiences and optimizing visitor conversion. -
Senior Director, Customer StrategyOffice Depot 2015 - 2017Boca Raton, Florida, UsDefining a consistent and relevant way to communicate with customers across three distinct sales channels is hard, especially for a 30-year old company set in its ways. I brought a unique customer contact strategy to Office Depot, successfully piloted its operation and defined a three-year roadmap for ongoing development.As a result, programs planned and coordinated by my team delivered $48MM in incremental sales, which exceeded targets by 60%. -
Senior Director, Consumer MarketingFico 2012 - 2015Bozeman, Montana, UsFor several years FICO's consumer business had been in decline. By the time of my arrival all consumer marketing had been eliminated. I resurrected the department by rebuilding the team and relaunching performance and partner marketing programs. We spent the next three years growing consumer revenue across both transactional and subscription products while launching the company's first new consumer products in over 7 years and re-launching the consumer-facing website. As a result, my team grew net new revenue by 26% in the first year after 4 years of decline with 85% contribution margin on incremental revenue. -
Director Of SeoRimm-Kaufman Group 2011 - 2012Driver of SEO strategy and team development for full-service digital marketing agency.
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Sr. Online Marketing ManagerHsn 2009 - 2011St. Petersburg, Fl, UsHSN, an IR500 Top 30 retailer, had a strong and growing team of digital professionals working on the HSN.com business, but lacked true expertise in natural search. My role consisted of both SEO traffic and revenue growth and SEO evangelism across a company with a heavy focus on its television business. By efficiently leveraging limited budget, headcount and agency relationships, we turned natural search into a consistent growth engine for the company and part of the standard marketing conversation.As a result, we grew SEO revenue by 33% during the first year (45% YoY for December), improving contribution margin by 350 basis points. -
Director Of Search & Interactive MarketingCompass Knowledge Group 2008 - 2009London, GbDriver of digital marketing strategy. Responsible for team and tactical execution supporting business through paid search, SEO, social, email and affiliate marketing. -
Global Head Of Consumer BusinessTravel Holdings, Inc 2007 - 2008P&L owner for D2C division of Travel Holdings, including LastMinuteTravel.com and associated web properties. Driver of direct to consumer strategy and business unit collaboration with other corporate functional groups.
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Founder & Head Of MarketingLv Interactive 2001 - 2007Founded boutique agency serving a variety of local and regional businesses. Owned team development and tactical execution, including liaising with clients to define and adapt project requirements. Exited business in 2007.
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Test LeadElectronic Arts 2002 - 2003Redwood City, Ca, UsManaged full life-cycle game software testing for EA Sports titles on the Xbox. -
Project ManagerHancock Information Group 1998 - 2001UsServed as direct client liaison to scope comprehensive marketing engagements and provide periodic status updates. Managed project execution in collaboration with operational and technical resources.
Bryon Sheffield Skills
Bryon Sheffield Education Details
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The George Washington UniversityInternational Affairs/Sociocultural Anthropology
Frequently Asked Questions about Bryon Sheffield
What company does Bryon Sheffield work for?
Bryon Sheffield works for Advisor
What is Bryon Sheffield's role at the current company?
Bryon Sheffield's current role is Chapter 4: Skyfall.
What is Bryon Sheffield's email address?
Bryon Sheffield's email address is br****@****pot.com
What is Bryon Sheffield's direct phone number?
Bryon Sheffield's direct phone number is +190485*****
What schools did Bryon Sheffield attend?
Bryon Sheffield attended The George Washington University.
What are some of Bryon Sheffield's interests?
Bryon Sheffield has interest in Web Search, Search Engines, Children, Web Page Ranking, Social Services, Economic Empowerment, Search Engine Optimization (Seo), Online Multiplayer Gaming, Web Marketing, Education.
What skills is Bryon Sheffield known for?
Bryon Sheffield has skills like Seo, E Commerce, Online Marketing, Sem, Digital Marketing, Crm, Analytics, Strategy, Marketing Strategy, Social Media Marketing, Project Management, Business Development.
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