Dave Irwin Email & Phone Number

Chicago, Il, Us

Polaris I/O is a key account platform that enables B2B firms to more effectively protect, retain and grow their highest value key accounts. Our mission is to make the complexity of key account analysis, investment, growth and navigation simple through a holistic insight and experience driven approach. Increasing the caliber of engagement, experience and relationship health with key accounts that represent the "20% that drive 80%" of existing revenue and potential growth is vital to commercial health and sustainability. We increase account team productivity, growth yield and reduce risk for key accounts through a holistic platform and learning center.

Chicago, Il, Us

An explainable AI (XAI) technology for Advanced Analytics that enables they discovery of patterns and anomalies in large volumes of structured and unstructured data to generate rich insights at speed and scale. The technology's most important feature is its ability to provide the WHY for every prediction made; enabling actionability.As CMO, responsibilities included developing and implementing simMachine’s growth and go to market strategy, and managing it's marketing, analyst relations, public relations, partnerships and channel sales, data sourcing practice, sales enablement, client business impact / performance measurement and corporate development.simMachines was acquired by InRule Technologies in 2021.

Downers Grove, Il, Us

A leading marketing services provider ("MSP") and audience management platform ("AMP") with best in class technology and analytics to provide optimized marketing and advertising results to clients. Positions included: President, CMO, GM Communications, TV & Media and E.V.P. Sales & Marketing (January 2004 – January 2016). Responsibilities included: building and leading Allant’s marketing, sales and client engagement teams that defined value focused solutions that drove client marketing, advertising and growth strategies, programs and performance for dozens of Fortune 1000 clients; architecting Allant’s products and solutions; defining and implementing Allant’s marketing practices; as well as leading marketing, sales / sales enablement, analyst relations, data and consulting teams, and Allant’s Communications & TV and Media business focused on Advanced TV business. Allant Group, Inc. sold its AMP business in December 2015 (to Acxiom Corporation). Served as CMO for Allant Group, LLC. from February, 2016 – July 2016. Allant sold its MSP business in January, 2016 (to Vencap Technologies, LLC.)

Conway, Arkansas, Us

A market leader in enterprise data, analytics and software-as-a-service allowing the company to deliver omni-channel database marketing and digital advertising services to more than 7000 global clients. Acxiom completed a successful merger with May & Speh in 1998.Positions included: Leader Marketing & Corporate Strategy, Leader, Insurance Services, and Sales Leader / Corporate Development. Responsibilities included: Leading overall corporate and industry growth / marketing strategies and messaging across 12 vertical markets for Acxiom’s services division. Strategy work included; market analysis / competition and partner assessment / potential acquisitions, solution design / pricing / presentations / consulting deliverables / ROI models, engagement approach, sales force training & certification, and corporate level marketing communications programs including analyst relations. Led projects with McKinsey and Gartner Group to create 5 year corporate growth strategy and establish new market positioning which contributed to re-alignment and re-focus of company. Previously ran Acxiom’s Insurance industry group with over $150M in annual revenue.

Kz

A direct marketing agency focused on supporting database driven marketing campaigns for Fortune 1000 clients across retail, financial services, insurance, automotive, insurance, catalog and publishing industries. Positions included National Sales Manager and Sales Director while pursuing an MBA. Responsibilities included: Consulting with Fortune 1000 companies in a full range of direct marketing services including data, database enhancement, data processing, audience profiling & modeling, risk management, and creative services across multiple industries. Managed company’s national sales & marketing activities.

Shelton, Ct, Us

A media measurement company for the publishing industry focused on international publishing organizations media and ad sales.Positions included Regional Manager, Midwest Division, Regional Manager, Western Division, Marketing Manager, Supervisor, Marketing Services, and Senior Analyst. Responsibilities included leading teams that sold and performed extensive analyses of circulation database management systems throughout the publishing industry and prepared statistical reports for media planning and evaluation purposes for ad sellers and buyers. As Regional Manager, directed all operations of two regional offices with combined operating staff of 50 employees and 650 clients. Part of senior leadership team that developed global growth strategy for the organization.

A security systems company that sold and installed a wide range of security products to residential and commercial customers.Positions included Sales and Marketing Manager.

M.B.A., Marketing, Management Information Systems

B.A., English