A passionate, customer-oriented leader with 19 years of combined experience in Marketing, Branding, CX, and Sales in global hi-tech companies, both in product and service segments. Equipped with a record of success delivering the brand vision, driving growth, executing integrated marketing and communication plans, and increasing and managing the customer and employee experience across all touch points. I am a strong advocate of holistic marketing, which I believe is essential to creating a seamless and consistent experience for customers, partners and employees. By integrating a holistic brand identity and messaging across all channels, I ensure that every interaction reflects the brand's core values. This approach not only builds trust and awareness, but also increases marketing effectiveness and fosters collaboration, allowing teams to work towards common goals and effective results.Translated with www.DeepL.com/Translator (free version)Specialities: Marketing Strategy, Brand Development, CX & Employee Experience, Marketing Management, Service Design, Digital Marketing, Service Marketing, Corporate Communication, Employer Branding, PR, Events, SMM, Inbound Marketing, Content Marketing, Email Marketing, Software and Services Sales, Outsourcing/ Offshore Software Development, CRM