Brand Marketing Consultant
CurrentDevelop and implement on & off-trade activation brand strategies Plan and implement brand activations Develop social media strategies for organic and paid growth Event Management
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@bm-africa.com
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Diseko Pooe is listed as Brand Marketing and Corporate Social Investment Consultant at Freelance + Creative, a with 146 employees, based in City of Johannesburg, Gauteng, South Africa. AeroLeads shows a work email signal at bm-africa.com and a matched LinkedIn profile for Diseko Pooe.
Diseko Pooe previously worked as Brand Marketing Consultant at Freelance + Creative and Social Development Strategy Consultant at Nelson Mandela Foundation. Diseko Pooe studied at University Of Johannesburg.
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Having gathered just over five years’ experience working within the marketing communications sphere, involving facets such as Public Relations, Advertising and Corporate Marketing - I have developed an in-depth understanding of brand building and the management of various brands operating in various business functions. Over the years my responsibilities included but were not limited to media relations, developing brand strategies, developing and implementing PR and Media strategies, social media marketing strategy development (paid and organic), maintaining good working relationships with external suppliers, traditional press and digital media content development and editing, event conceptualisation and management, media monitoring, the day-to-day client management as well admin related tasks necessary for a desired operations. My client experience includes but not limited to FMCG brands such as McDonalds, Chivas Regal, The Glenlivet, Herbalife – motoring brands such as FAW, TATA Motors and Datsun (Nissan) as well as tech brands such as DimensionData and Itec.
Listed skills include Microsoft Office, Microsoft Excel, Microsoft Word, Customer Service, and 16 others.
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Johannesburg Area, South Africa
Develop and implement on & off-trade activation brand strategies Plan and implement brand activations Develop social media strategies for organic and paid growth Event Management
City Of Johannesburg, Gauteng, South Africa
- Manage all the Nelson Mandela Dy programmes and special projects- To closely manage international and local donor relations through constant liaison & updates.- To conceptualise, develop and implement the over-arching strategy for the Mandela Day department (Develop a strategic response to aid with Covid-19 alleviation plan).- Continuous engagement with local beneficiary communities.- Develop comprehensive reporting structure/template for donor and community reporting.- Constant monitoring of “needs” changes in the local and international community.- Develop messaging and multi-mass media strategies in line with internal communications department. - Plan and manage stakeholder related events – internal and external (office/community based)- Keep track of all programme data, analyse the data to improve programmes impact and reach - Evaluate and measurement of all programmes specific brand perception & health in line with the departmental and overall strategic messaging objectives- Grow stakeholder base – in line with the Active Citizenship (encourage participation of civilians – local and global) through available and innovative platforms and campaigns- Manage and monitor budget plans and funds raised in line with donor or organisational requirements- Provide support for all Mandela Day events such as campaign launches and activations - Engage with financial team to ensure costs are allocated correctly - Provide guidance and inputs on technical content relating to sourcing and distribution of food and other resources to identified communities- Create and maintain a healthy up to date, accurate and relevant stakeholder database for the Mandela Day Department and submit to relevant departments for use.- Manage procurement, administration, and logistics for projects.
Johannesburg Area, South Africa
Execute a mentoring programme with key trade customers, identify and conduct tastings/education for target groups of consumers/opinion leaders, represent brand at key events, support the local team in the retail business where possible, with brand visibility, education and communication. Support implementation, tracking and evaluation of planned promotional activity in the trade. Propose, present and trial new brand initiatives, provision of market intelligence and reporting on key competitor activity. Highlight and promote the brand activities to relevant media/press contacts, identify opportunities in market suitable for brand involvement
Johannesburg Area, South Africa
Develop and implementing PR & media strategies, media relations (distributing releases to key media, arranging interviews and sharing additional content), researching for new client pitches, editing press releases, project and campaign budget management, stakeholder relations, event planning and management, tracking coverage and compiling comprehensive reports, writing content for media briefing docs. and social media
Parkmore, Sandton
My duties included: - Compiling and executing strategy across all social platforms - Generating content for all social platforms- Integrating promotions, public relations event marketing and other channels into social media activities- Managing editorial calendar for posting to social media platforms- Preparing concept and copy, brief designer regarding content- Administer social media platforms- Monitoring social media channels, reviews, blogs and content post for sentiment and user interaction - Targeting and activate paid social media campaigns- Utilise manual and aggregate for monitoring and responding to user interaction
Duties Included:- Being the Chief Executive officer of the Association.- Officially preside over all meetings, executive committee meetings, associate meetings and general meetings of the Association or delegate such duty to the next two executives of SPRA. - Conducts the meetings according to the provision of SPRA Constitution. - Oversee the overall performance of SPRA Executive Committee and in his/her discretion where deemed significant, in the interest of the Association restructures the Executive Committee. - Oversee all the work done by the Executive Committee in conformity with this constitution and rule of proceeding agreed upon by the SPRA EXCO. - Together with the treasurer act as the co-signatory to all financial transactions of the Association. - Sign all minutes, project plans, proposals, financial statements, letters and correspondence of the Association.-Prepare a monthly report to submit to the Secretary General.
Bunting Road Campus, Aucklandpark
I assist first year students with PR, Communications, Media studies and Marketing. I also help them draw up study rosters and serve as a mentor, ensuring that their transition from high school to university is problem free.
Doornfontein Campus
I tutor Public Relations 1 and Communication Science 1, to first year students.This includes marking their tutorial exercises and coaching them with class presentations.I have consultations where I advise the students on effective study methods.
Bunting Road Campus, University Of Johannesburg
I am part of the executive members of the students association. Basically carry out all duties designed by the exco members, this includes helping to organise student marshalls, academic seminars, community outreach events, and writing articles for the department of Internationalisation (UJ).Duties included:- Deputize in the absence of the Training manager.- Promote and protect the equal access of members to the School Strategic Communication- Carry out duties designed by the SPRA EXCO.- Prepare and submit a monthly report to the Secretary General.
Johannesburg Area, South Africa
Assisting with various clients such as AIF (African Innovations Foundation), Paramount Group, FAW, McDonalds, Huawei, Ford Foundation, CNN, Herbalife, TATA Motors, Danone with PR related tasks such as: media monitoring, competitor analysis, strategy development, crisis simulation, media pitch, script writing and research.
Other employees you can reach at stuartdornfield.com. View company contacts for 146 employees →
Leslie Wever
Colleague at Freelance + CreativeFranktown, Colorado, United States
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CS
Christian Sternal
Colleague at Freelance + CreativeLong Beach, California, United States
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Megan Sheehan
Colleague at Freelance + CreativeBrooklyn, New York, United States
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Gareth Parsons
Colleague at Freelance + CreativeRochester, England, United Kingdom
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Anastasia Roseberry
Colleague at Freelance + CreativeWashington Dc-Baltimore Area, United States
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Abilash Babu
Colleague at Freelance + CreativeSheffield, England, United Kingdom
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Nino Dipilla
Colleague at Freelance + CreativeDetroit Metropolitan Area, United States
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Christopher Sheridan
Colleague at Freelance + CreativePittsburgh, Pennsylvania, United States
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Steve Moss
Colleague at Freelance + CreativeLondon, England, United Kingdom
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Micah Goodwin
Colleague at Freelance + CreativeCharlotte Metro, United States
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Diseko Pooe works for Freelance + Creative.
Diseko Pooe is listed as Brand Marketing and Corporate Social Investment Consultant at Freelance + Creative.
AeroLeads has found 1 work email signal at @bm-africa.com for Diseko Pooe at Freelance + Creative.
Diseko Pooe is based in City of Johannesburg, Gauteng, South Africa while working with Freelance + Creative.
Diseko Pooe has worked for Freelance + Creative, Nelson Mandela Foundation, Pernod Ricard, Magna Carta Reputation Management Consultants, and Troika Imagineering Works.
Diseko Pooe's colleagues at Freelance + Creative include Leslie Wever, Christian Sternal, Megan Sheehan, Gareth Parsons, and Anastasia Roseberry.
You can use AeroLeads to view verified contact signals for Diseko Pooe at Freelance + Creative, including work email, phone, and LinkedIn data when available.
Diseko Pooe studied at University Of Johannesburg.
Diseko Pooe is listed with skills including Microsoft Office, Microsoft Excel, Microsoft Word, Customer Service, Powerpoint, English, Research, and Windows.
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