Isabela Isper Rocha Email & Phone Number

United Kingdom

London, England, United Kingdom

• Stackline is a data & technology provider supported by a services team that drives profitable e-commerce growth.
• Collaborates with cross-functional teams to enhance customer experience, advocate for customer needs, and monitor customer health, ensuring satisfaction and retention for software as a service products
• Manages a book of business of 25 accounts, acting as a trusted advisor for e-commerce insights and growth
• Guides accounts on e-commerce best practices, including content optimization, promotional strategies, and leveraging data-driven insights to increase conversion and market-share growth.

São Paulo, Brazil

• Responsible for revenue growth strategies and process improvements, including budgeting, planning, channel strategy, business intelligence, and sales incentives.
• Developed and implemented a new data analytics framework and foresting tools, resulting in double-digit growth YoY and an increase in sales forecasting accuracy.
• Implemented key initiatives including revamping the sales incentive program, with a focus on data-driven approaches and periodic evaluations
• Led a highly effective project management office for key initiatives using Agile, resulting in streamlined project planning and execution, improved team collaboration, and project success rates.
• Orchestrated cross-functional initiatives to improve team alignment and collaboration, setting the right environment for business performance and a positive organizational climate
• Led recurring business review meetings with the leadership team and developed performance dashboards to track progress against key metrics.

• Responsible for long-term brand plans and strategic projects for key clients that aim to improve operational efficiency and increase revenue, creating a competitive advantage versus competition.
• Coordinated key partnerships with the startups, leveraging innovation as a key driver in critical negotiations with major clients.
• As co-leader of the Diversity, Equity, and Inclusion committee, collaborated with all employee resource groups, fostering meaningful discussions and educational activities to increase team engagement with the topic.

• 2-year talent acceleration program with 3 rotations in J&J's distinct businesses focused on marketing and sales.
• Pharma Business Unit Rotation: Built the strategy and digital execution of one of the most relevant products of J&J's pharmaceutical company
• Medical Devices Business Unit Rotation: Change management of a large sales team, defining scope, evaluation metrics, sales methodology, and tools; Mapped and implemented new product bundles with a relevant sales upside.
• Vision Business Unit Rotation: Business Intelligence for LatAm

São Paulo Area, Brazil

• Responsible for planning, execution, and control of all marketing campaigns for the distribution channel
• Led a digital transformation project for Microsoft partners, disseminating a results-oriented culture in digital marketing focusing on conversion and analytics.

Responsible for the rhythm of the business governance: management of the main forums and marketing and sales processes.

Bachelor Of Business Administration - Bba

Exchange Student In Bachelor Of Business Administration - Bba

Exchange Program