✔Isabella Avidar Email & Phone Number

Birkirkara, Malta, Mt

Leap provides high-end virtual games for online, mobile, and retail markets. Through strong partnerships with gaming operators worldwide, we deliver diverse, immersive, and innovative virtual sports betting and casino content wrapped in state-of-the-art user interfaces.

Malta, Mt

Delasport is an independent international company set to deliver the most modern and cutting-edge software and turnkey solutions to gaming operators from all over the world.Managing overall commercial strategy and salesManaging company marcom activities, such as content strategy, social media, paid advertising, exhibitions, print advertising Developing efficient strategies and business plans for all marketing aspects (branding, product promotion, and more);Build and maintain strong, long-lasting client relationshipsMaintaining regular research on external factors (competitors, regulation, and other crucial industry factors)Liaising with relevant internal departments to ensure that customer needs are met and that customer requirement are fully communicated (finance, IT, betting, sports)Monitor and analyze KPIs and metrics, optimize activity accordingly to meet and exceed the company’s business strategy and objectives.Representing the company externally at networking events, conferences and exhibitionsEnsure there is a pipeline of business opportunities

ICreate is SaaS based platform for creating, managing, analyzing digital campaigns with complete leads generation mechanism, granular marketing analytics, we specialize in performance marketing. No coding required.Digital marketing strategy, including channel selection, content strategy, and budgetingDesign, plan and execute effective marketing campaignsOngoing reporting, analysis, and monitoring of the portfolio's performance against targetsROI and KPI - Measure and report performance of all digital marketing campaignsSocial media strategy development and implementationPlan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique characteristicsIdentify and fulfill growth opportunities to accelerate business growthBrainstorm new and creative growth strategiesStay up to date with the latest technologyStay up to date with the latest trends of the market and direct the market research efforts of the company

Douglas, Isle Of Man, Im

Strengthening existing customer relationships through monthly meetings and quarterly face to face sessions.Understanding customer’s strategies and be up to date with their internal road maps and plans.In charge of all existing customer’s commercials: including casino fees, third parties’ fees, and any project that is above 3 days of development work.Managing all upsells and commercials, keeping a commercial file that gathers all commercials agreed with customers.Handling of contract renegotiation in collaboration with sales.Managing quarrels, compensation requests mitigating with the customers, and suggesting plans of action.Responsible for customer’s revenue growth and to maximize their performance.Working closely with legal, finance, business analysts, account, product, and project managers, answering all questions related to customers’ contracts and billing matters.Negotiating commercials and managing all contract and paperwork with 3rd part suppliers In charge of the full understanding of the product road-map coming from 3rd party suppliers and to its distribution to customers.Working closely with the product team in prioritize 3rd party suppliers integration

St. Julians, Malta, Mt

Strategic definition of the overall marketing plan, critical KPIs measurementOwn and evolve paid and non-paid demand generation strategies via various channels (SEM, Social, affiliates, SEO) and distribution partnersBuild and closely monitor media plans in line with CPA, budget and LTV targets.Strategic promotion planning and implementation with the CRM teamAnalysis and optimization of the campaign performance, KPI and ROIResponsible for supervising a team of 3 acquisition managers.Marketing planning and execution - affiliation, PPC, mobile, social media.Working closely with the CRM team to ensure the best practicePerform campaign management, tracking, and measurement of all conversion-based campaigns.

Create and execute the affiliate strategyRecruit new strategic affiliates, joint venture partners, and strategic partnersResponsible for supervising, support and develop a team of 4 affiliate managersCreate and present budgets for online marketing spendWorking within approved budgets and maximizing returnsAffiliate program/network developmentBrand development/market adaptationPerformance analysis to ensure optimizationMarketing promotional activity to improve conversionsAttending relevant conferences and networking events

Affiliate marketing:o Recruiting new affiliates, negotiating commercial dealso Manage and own affiliate relationshipso New market research and analysisAffiliate retention:o Key account managemento Communicating with affiliates on a regular basis, to maximize their profitabilityo Creating new promotional and marketing materials to attract affiliates

Managing all aspects of day-to-day operations:o Castomer service/direct saleso VIP customer managemento Payment and Risk Related issues.o Brand Development and Market adaptationo Copywritingo Translations

Master Of Business Administration (Imba)

B.A, English And Italian Linguistics

Business Communication And Negotiation Skills