-Developed and wrote persuasive media pitches incorporating current media trends to promote client initiatives, enhancing communication strategies and media engagement for clients such as Aldo Shoes , Simplehuman, and Caraway.-Built and maintained an extensive database of over 1000 media contacts, facilitating targeted outreach and relationship building-Conducted comprehensive competitor audits to analyze industry trends and inform PR strategies, contributing to effective positioning for client campaigns.-Facilitated weekly internal meetings alongside senior leadership team-Curated and presented monthly PR coverage reports.-Assisted in media monitoring and analysis utilizing Muckrack and other social listening platforms to increase client’s online visibility.

- Maintained knowledge of current sales and promotions as well as policies regarding payment, returns and exchanges- Provided exceptional customer service to ensure brand standards while generating over $40k in revenue- Continuously achieved an average of 140% of sales goals