Isabelle Inglebert-Perillat Email & Phone Number

Etoy, Vd, Ch

Étoy, Vaud, Switzerland

Greater Lyon Area

Greater Lyon Area

Geneva, Switzerland

Development of strategic reports including Fundraising performance versus competitors, Brand Strength, Coivd-19 learnings, Digital media performance and Quality of supporter services for 44 national Committees and Country officesAnalysis and deployment of the Mystery Shopping Study across 36 countries and development of regional analyses.Development of guidance to optimize Direct TV .

Geneva Area, Switzerland

Tsquared Insights, a Geneva-based start-up, provided breakthrough big data insights based on search, e-commerce, and web consumer behaviors to help clients unlock growth.Managed and developed a portfolio of global clients from various industries (Firmenich, Coty, BCG, P&G, 3M...). Designed research solutions their business questions and deployed the results around E-Commerce, Audience profiling and Online Shopping Behavior.

Geneva

Developed Strategic Market Insights summaries to enable the National Committees and Fundraising Country offices to to prepare their Strategic Plans for the next 5 years.Delivered competitive analyses. Led, analysed and deployed the results of a global study to evaluate the quality of the Supporters and Donors Services in 36 countries. Designed a set of principles shared during a workshop at the 2019 UNICEF global meeting.Analysis of Digital Media Measurement study and deployment of results.

Rolle, Suisse

• Influenced strategic vision and investment priorities from deep market and consumer data understanding and discovery of strong insights to key stakeholders across SCJ brands (Duck, Glade, M Muscle, Raid, Baygon,…)• Steered the Insights strategy for the region and execute the Insight plan: translate business questions into research plans, select appropriate methodology and vendor, lead and execute the plans with excellence.• Tracked and measured the brand performance by leveraging Brand Health tracking and KPIs.• Drove total category growth through the development of Shopper Based Design solutions that are making SCJ the preferred business partner of key European customers.

Geneva Area, Switzerland

• Created and lead end-to-end global research programs to design, develop and qualify disruptive innovation for Air and Surface from idea generation to go-to-market strategy including pricing, pack and communication.• Drove in-store category growth through the development of Shopper Based Design solutions and impactful packaging based on strong Shopper Insights.• Coached a team of 3 managers based in Geneva.

Geneva Area, Switzerland

• Guided strategic business development choices and investment priorities from in-depth data analysis across the portfolio (Mr Proper, Fairy, Swiffer, Febreze, AmbiPur) that served as a basis for the next 5 year strategy.• Developed guidelines on marketing investment choice, contribute to target setting and sales forecasting.• Managed and coached a team of 2 managers based in Geneva and Istanbul (remote management).

Geneva Area, Switzerland

• Led the development of tools and modelling strategies enabling the forecasting of new launches and marketing investments choices for a portfolio of 25 brands including Dolce&Gabbana, Gucci, Hugo Boss.• Responsible for the optimization of the marketing investments through studies and models estimating the return of investments of advertising and promotional activities while strengthening the brand equity. • Coached a manager based in Singapore.

Geneva Area, Switzerland

• Led the understanding of the consumer behavior and drove decisions influencing the brand global strategy by identifying growth opportunities, assessing the potential of new products and optimizing the marketing activities based on consumers studies analysis, for one of the world’s largest consumer brands (+8Bn US$).• Developed global research plans from consumer immersion to complex models (price, assortment …) across regions and countries (Europe, North America, Russia), managing a global research budget of +$1 million.• Coached a manager based in the US.

Geneva Area, Switzerland

• Developed the market research program for the 2 brands including the development and the assessment of the potential of the Kandoo children toiletry products range a disruptive proposition based on the modelization of different products propositions and pricing scenarios.• Coached two managers based in Geneva.

Geneva Area, Switzerland

• Designed and led the first shopper and retailer program for the region that enabled Pampers to be more successful in store with leading customers (Carrefour, Asda, Tesco, Metro, Auchan…).• Successfully managed the program that included the coaching of a multifunctional team to execute 8 projects in 4 countries and the management of a $1.8 million budget. Received recognition shares for the project.

Geneva - Switzerland

• Led the continuous measurement of the Paper businesses (Pampers, Always, Alldays, Tampax, Charmin, Tempo, Bounty) through purchasing and management of Trade & Consumer panel data.• Owned the Market Measurement training program (252 people trained, 24 sessions organized in a year)• Coached a manager based in the UK.

Annecy - France

• Led the management of all types of researches, quantitative and qualitative studies for the French market.• Identified and selected appropriate methodology and vendor, managed budget.• Designed and owned high quality reporting to Global Stakeholders.Key Achievement: • Managed the ECR relationship with Carrefour, presented category trends and forecast to Carrefour

Paris - France

• Analysed and presented Retailer and Consumer panel data to leading FMCG and Health Care companies (Nestlé, P&G, GSK, Boiron) and proposed operational recommendations and appropriate complementary studies such as price and promotional models and assortment optimization studies.Key Achievement: • Developed the client portfolio, winning the 95 sales challenge among 45 consultants.

Frankfurt Am Main Area, Germany

• Maintained relationship with the company customers (mostly restaurants) and tickets refunding.

Master'S Degree, Business Management - Marketing

EDHEC is a French “Grande Ecole” postgraduate Business School with the Triple accreditation: AACSB, EQUIS, AMBA

Baccalauréat Mathematics And Sciences With Honors

Préparation Hec