Isabel Calkins Mata Email & Phone Number

Kirkland, Wa, Us

Mindfulness Consulting offers transformative well-being coaching and consulting rooted in the latest scientific research and thousands of years of ancient wisdom for more ease, healing, and joy. With over 20 years of experience studying, practicing and teaching mindfulness, our team has worked with top-tier universities, Fortune 500 companies, and community organizations. Our impactful work cuts through jargon and digs beneath surface-level changes in order to help people authentically and sustainably thrive at home, work, and school. Our services include Virtual Group Coaching, Consulting, and Workshops.In this role, I play a pivotal role in supporting our CEO in all aspects of the business, including strategy, marketing, program development and execution, outreach, sales, and more. This is a unique opportunity for me to help shape the future of our organization and make a positive impact on individuals and businesses through mindfulness and well-being initiatives.

Seattle, Washington, United States

My work has been published in over 50 publications world-wide on the topics of wellbeing, sex and relationships, and more. I am the host of “Being Yourself Loudly," a Queer podcast de-stigmatizing mental illness and I write an advice column for the Seattle Gay News called “Ask Izzy.”

Seattle, Washington, United States

Rumination Storytellers is a creative agency for my consulting work. When I am not writing, I am using my marketing background and creativity as a brand consultant for female-identifying entrepreneurs who are energized, motivated, and passionate to make an impact on the world. Through connection and conversation I take inspired ideas and bring them to life; either tangibly (either a road map or written word) or intangibly (inner clarity). Or maybe even both.In this role I build brand strategy, solve problems, and bring big ideas to life for value-driven entrepreneurs and startups in the wellness and beauty space. Clients include Urban Decay, Caliray, KOKOLU, & more. I also provide creative direction and production for digital asset creation. I was also responsible for curation of digital exhibit of Confronting Hate Together, a joint partnership with the Black Heritage Society, the Wing Luke Museum of Asian American Excellence, and the WA State Jewish Historical Society.

Newport Beach, Ca

Lip Category with Select Brand Animations+ Facilitate the development of new makeup products, including naming, packaging, and shade selection.+ Lead the 360 marketing strategy for products, collections, and one-shot activations, involving cross-collaboration with other Global Teams (digital, PR, education, social)+ Conduct trend and market analyses from global NPD Databases to identify gaps in Urban Decay's portfolio to create unique and innovative products and campaigns.+ Create a big campaign idea utilizing storytelling and mood boards for new launch from a Global POV. + Analyze market, products, and launch strategies of top competitors to understand the current beauty market. + Present product launch strategy to UD & L’Oreal management team across the World.+ Write and perfect all copy for new launch packaging, 360 strategies, and social posts

Greater New York City Area

Pulling and analyzing sell-thru dataPerform Forecasting and consumption, shipment & inventory analysisEnsure forecast reflects promotional gridParticipate in cross functional discussions regarding forecastsDevelop and analyze business data, contribute to drawing conclusions, understand and begin to articulate category knowledge and the customer business cycle.Conduct competitive analysis and market researchAnalyze data from Nielsen to understand and interpret State-of-the-Business analysisManage projects on time and proactively identify issues and work across cross - functional team to resolveAssist manager with the management of a new product launch and, as delegated, coordinate certain launch elements including the evaluations of formulationsDevelop analysis and gather information to support plans / strategy development and help market recommendations that drive business results

Greater New York City Area

• Analyze market, products and launch strategies of top competitors. Presented launch strategy to Maybelline management team.• Leveraged Microsoft Excel to conduct trend and market analyses from Nielsen Databases to identify gaps in brand portfolio. • Assisted with development of new products including naming, packaging and shade selection.

Greater New York City Area

- Maintaining all Global Spiritual Life social media and blogging- Staying up to date on all current events involving religious life and spirituality- Doing any and all programming and projects that are needed in the office

New York, New York

• Developed a launch strategy for new face product including concept development, packaging, merchandising and media engagement. • Analyzed market, products and launch strategies of top competitors. Presented launch strategyto Maybelline management team.• Leveraged Microsoft Excel to conduct trend and market analyses from Nielsen Databases to identify gaps in brand portfolio. • Assisted with development of new products including naming, packaging and shade selection.

New York, Ny

As a CNNMoney & Premium Business Programming intern, I work closely with the team that oversees the programming and packaging of CNNMoney and Premium Vertical Content across all platforms - desktop, mobile, social and emerging platforms.- Responsible for social scheduling using Sprinklr and other platforms for desktop and mobile- Analytical research and reporting using Omniture, Sysomos and Newswhip in order to analyze social media trends for HLN and CNNMoney- Create digital content for multiple verticals including CNNMoney, Tech, HLN, Travel/Style, and the Moneystream App - Editorial production

Responsibilities include: - Timely content coverage (news & pop culture); writing and editing- Social media curation and updating- Oversee "How She Got There" section (editing, scheduling, seeking interviewees)- Live event and/or TV coverage (live-Tweeting, Snapchat)- Monitor for trending topics (social, competitor sites, news/entertainment sites)

Responsible for 4-6 weekly blog posts and 1-2 features articles. Involves hands on interviewing and fast deadlines and turnaround.

Washington, Dc

+ Self-serve Advertising: Facebook, Twitter, Google AdWords, BingAds & Outbrain+ Reporting: website analytics, digital campaign performance and social conversation analysis+ Creative development: drafting digital ad concepts, copywriting organic and paid content+ Research: audience targeting and strategy development

Greater New York City Area

• Pitch original content ideas to editors on a regular basis, with over 50+ published pieces so far across Hearst brands.• Researched and submitted a minimum of five unique news stories to the Editors daily by a strict morning deadline • Wrote engaging copy for Twitter and Pinterest to drive traffic to articles, and then scheduled them with ViralTag • Assisted in tasks leading up to the Cosmopolitan.com re-launch, including testing the updated CMS and preparing click-worthy content for the day of re-launch• Updated photo galleries daily, which required understanding photo legalities and reaching out to Photo Editors from other magazines• Built article posts for the website using their custom CMS, which often required the use of HTML5

London, Uk

• Create meaningful social action events in the London Community• Lead volunteer events with other groups outside of NYU London

London, United Kingdom

• Program and facilitate events for a large university community• Act as a liaison between the student and staff• Maintain productive communication via social media to all students and staff• Create events for students in order to immerse them in London culture

Bachelor'S Degree, Global Liberal Studies With A Concentration In Contemporary Culture And Creative Production, 3.75

Activities and Societies: Cleftomaniacs A-Capella Fashion Business AssociationNew York University is a private, nonsectarian American.

Bachelor'S Degree, Liberal Studies

Activities and Societies: Student CouncilStudy abroad in London, England during first year of University at New York University

High School Diploma, New York State Curriculum, 3.5 Gpa

Activities and Societies: Baronettes Acapella Group, Chamber Chorale, Rowing Team, Trapazoid NewspaperBrighton High School, commonly.

Israeli Culture, Jewish History, And Hebrew, A

Activities and Societies: Community Service, Hiking, and TravelFour month study abroad in Israel during 11th Grade of High School.