Isabel Saenz-Conz, Mps Email & Phone Number

Transforming Business Through Employee Performance: Internal Communications for Healthcare Clients.

E-Business Entrepreneurial Apps and Tools Certification at City College of San Francisco. Relevant Course Work: Business Strategy, Digital Marketing and Social Media.

Kirkland, Washington, Us

Client: Genentech - Marketing Content Operations Manager, January 2022 - December 2023: In charge of early operational planning and project management with Marketing teams, ensuring successful cross-functional partnerships and program review effectiveness. Led review meetings and worked with brand and channel teams to ensure tactical plans were executed, aligning priorities to business needs and optimizing use of Content and Digital Asset Management service teams.● Led program review meetings and partnered with brand teams to ensure execution of tactical plans for Marketing Operations, and Content Management.● Developed weekly agendas and facilitated live meetings and office hours, ensuring full and timely coverage of topics (offline/live), prioritizing key issues and program review effectiveness.● Monitored and drove the execution of the operations plan for assigned brands, coordinating the work of subject matter experts including marketers, legal and medical reviewers, and advertising agencies ● Onboarded new marketing and agency Veeva PromoMats users and provided periodic training as needed, focusing on Marketing Operations and Content Management aspects.

South San Francisco, California, Us

Worked with senior leaders to plan and write fit-for-purpose executive communications and campaigns for strategic initiatives. Responsible for planning and executing internal communications and high impact events.● Produced timely and relevant internal communications assets including video, articles, features, presentations, email announcements, weekly newsletters, and posters for print and digital media focusing on Internal Communications, Employee Engagement, and Change Management.● Planned and ran thematic internal communications events such as town halls and C-suite sessions to foster employee engagement● Partnered with project leads and business stakeholders to drive change management and communications strategies● Researched and tested new and innovative methods to enhance internal communication and engagement

Westlake, Texas, Us

As a member of the Corporate Public Relations team, I supported the company’s brand and reputation through external communications strategy, plan development and implementation of supporting PR and social media activities. We engaged with target media, influencers, investors and potential employees.● Managed the Twitter and LinkedIn corporate pages, helping to build a bigger audience on both channels ● Managed agency partner Edelman Digital, directing strategy execution and graphic design● Coordinated logistics of high-profile corporate events tailored to journalists and influencers● Worked with the Schwab Foundation team to increase awareness of community outreach programs

New York, Ny, Us

Responsible for implementing the concept, design and delivery of highly-targeted, automated and personalized messages through email marketing strategy and program execution.● Created and launched a new practice management newsletter email program directed to financial advisors● Provided creative direction to designers and agencies like Ogilvy to develop creative assets for emails ● Supported the marketing and communications plan for iShares high-profile events● Monitored the effectiveness of campaigns and implemented changes and improvements

San Francisco, California, Us

Collaborated with the VP of Marketing and Communications and C-Suite executives creating and executing an integrated marketing communications strategy which increased sales, influence, visibility and ensured brand integrity across the organization.● Developed marketing collateral including press releases, e-newsletters, white papers, blogs, case studies● Designed a new look & feel of website & corporate blog, improving traffic & user experience● Produced corporate videos to explain the company’s value proposition, reinforcing brand and messaging ● Planned and coordinated company quarterly meetings, consultant outreach events and trade shows

Washington, Dc, Us

Strengthened IMF and World Bank engagement with worldwide nonprofit organizations through capacity building at the Civil Society Policy Forum, while holding multi-project management responsibilities that needed advanced knowledge of web-based communications, foreign languages and excellent interpersonal skills. Received the Outstanding Contributor Award.● Wrote, edited and published weekly articles targeted to an international audience on www.imf.org. ● Covered press conferences and major events and activities in support of media and outreach strategy● Produced effective outreach materials, enhancing IMF interactions with key constituencies● Played a crucial logistical planning role for "Asia 21: Leading the Way Forward," a major international conference in the city of Daejeon that was organized in collaboration with South Korean authorities

Certificate, Communication For Impact

Education record

Masters, Public Relations And Corporate Communications

Bachelors, Marketing And Advertising