Isabelle Lapierre
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Isabelle Lapierre Email & Phone Number

Vice-President, Marketing, Strategy and Media at &CO Collaborateurs Créatifs
Location: Montreal, Quebec, Canada 8 work roles 4 schools
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Role
Vice-President, Marketing, Strategy and Media
Location
Montreal, Quebec, Canada
Company size

Who is Isabelle Lapierre? Overview

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Quick answer

Isabelle Lapierre is listed as Vice-President, Marketing, Strategy and Media at &CO Collaborateurs Créatifs, a with 32 employees, based in Montreal, Quebec, Canada. AeroLeads shows a matched LinkedIn profile for Isabelle Lapierre.

Isabelle Lapierre previously worked as Vice-President, Marketing, Strategy & Media at &Co Collaborateurs Créatifs and Senior Director, Strategy and Media at &Co Collaborateurs Créatifs. Isabelle Lapierre holds Specialized Graduate Diploma, Communication Marketing from Université De Montréal - Hec Montréal.

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&CO Collaborateurs Créatifs

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Profile bio

About Isabelle Lapierre

Strategic planner who now condenses her mind on the diversity and complexity of media planning. Always on the search for new ways to combine conventionnal media to new technologies to always surpass her clients' expectations and deliver better results. GENERAL TALENT - Strategy and media planning - Team management / Project management - Negociating As a project manager, has also had to manage electronic productions as well as events. PROFILE - Proactive, always concerned about a balance between results and clients satisfaction. - Proved ability to optimize budgets and timeline. - Love team collaboration, easily adapts to new personnalities and quickly develops good relations with differents actors in a project. - Able to manage multiple projects at once.- Reknowned for my quick-witted personnality, my management ability as well as my high resilience to stress. - Eat, live and breathe advertisingSpecialties: Clients management, branding, media planning and strategy; promotion and event planning, electronic production

Listed skills include Advertising, Marketing Communications, Media Planning, Digital Marketing, and 46 others.

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&CO Collaborateurs Créatifs
&Co Collaborateurs Créatifs
Vice-President, Marketing, Strategy and Media
Montreal, QC, CA
Website
Employees
32
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8 roles · 20 years

Isabelle Lapierre work experience

A career timeline built from the work history available for this profile.

Senior Director, Strategy And Media

Montreal, Canada Area

I have been with &CO / Tonik Groupimage since 2007, but my role as constantly been evolving. From Account Manager, I have developped the Media department and have been in charge of Strategy and Media since July 2016. As Senior Director, Strategy and Media, I am in charge of a team of specialist, ranging from Social Media to CX - with SEO, UX and Media Purchases included. My philosophy is that to be in the game, you have to play in the game, so in addition to managing an incredible team, I am also still developing Brand Marketing Strategy and Media plans.

Jan 2007 - Mar 2022

Strategic Planner / Media Planner

Montréal

I love keeping track of industry and competitive trends, developing forecast models and scenario analysis, spotting emerging market opportunities, looking for novel strategic solutions, and developing creative action plans. All of this helps me design paths of growth and profitability for my clients amidst competition and constant change. I also analyse my client's targets and create media profiles in order to better reach and multiply contacts. Finally, I negociate and buy the media space according to the client's budget. I have worked on local plans for clients such as Metro and Super C as well as national rebranding plans with Essilor. I have also participated in the repositionning of Mode Le Grenier.

Jul 2011 - Mar 2022

Communication Director

Nov 2004 - Jan 2007

Promotion Coordinator And Press Relations Coordinator

Groupe Popcorn

Montréal, Québec

Jan 2003 - Apr 2004
4 education records

Isabelle Lapierre education

Bachelor Of Arts (B.A.), Public Relations/Image Management

Activities and Societies: Graduates activities comity Newcomer initiation week comity

D.E.C, Science

Collège Ahuntsic

Des

Polyvalente Horizon-Jeunesse
FAQ

Frequently asked questions about Isabelle Lapierre

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What company does Isabelle Lapierre work for?

Isabelle Lapierre works for &CO Collaborateurs Créatifs.

What is Isabelle Lapierre's role at &CO Collaborateurs Créatifs?

Isabelle Lapierre is listed as Vice-President, Marketing, Strategy and Media at &CO Collaborateurs Créatifs.

Where is Isabelle Lapierre based?

Isabelle Lapierre is based in Montreal, Quebec, Canada while working with &CO Collaborateurs Créatifs.

What companies has Isabelle Lapierre worked for?

Isabelle Lapierre has worked for &Co Collaborateurs Créatifs, Tonik Groupimage, Linen Chest, and Groupe Popcorn.

How can I contact Isabelle Lapierre?

You can use AeroLeads to view verified contact signals for Isabelle Lapierre at &CO Collaborateurs Créatifs, including work email, phone, and LinkedIn data when available.

What schools did Isabelle Lapierre attend?

Isabelle Lapierre holds Specialized Graduate Diploma, Communication Marketing from Université De Montréal - Hec Montréal.

What skills is Isabelle Lapierre known for?

Isabelle Lapierre is listed with skills including Advertising, Marketing Communications, Media Planning, Digital Marketing, Marketing Strategy, Digital Strategy, Social Media, and Account Management.

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