Developing the #1 API for home insurance products in France - Structuring the discovery and prioritization process (research, problem framing, prototyping)- Evangelization of Marketing, Sales, and Customer Support teams on the product approach (feature requests, co-design, user testing)

Built an end-to-end web application for a German gas supplier: invoicing and metering data consolidation: benchmarked the competition, documented client’s specifications, built the roadmap with the client → API & SFTP connectors, ETLs, data lake, anomaly detection, alerting and web portals

- Rolled out BKE’s paid acquisition strategy, implemented tracking & analytics tools: Google tag manager, Optimizely Integration with Salesforce & Marketo- Shortlisted, hired and managed a paid search marketing agency → resulting in 100% increase in y2y MQL, turning paid search into the group’s #1 acquisition channel both in terms of volume and revenue; reduced CAC by 20%

$50M Series-D fintech company, 200+ employees.LOYAL3’s platform allows companies to offer shares in their IPO directly to people who care most about their brand and business (e.g., customers, partners, employees, users).https://moneyinc.com/the-rise-and-fall-of-loyal3-brokerage/

• Web development, product management