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Isabella Ayub Dos Santos Email & Phone Number
Strategy Director
at
AlmapBBDO
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 86%
Current company
Role
Strategy Director
Location
São Paulo, Brazil
Company size
Who is Isabella Ayub Dos Santos? Overview
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Quick answer
Isabella Ayub Dos Santos is listed as Strategy Director at AlmapBBDO, a with 822 employees, based in São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Isabella Ayub Dos Santos.
Isabella Ayub Dos Santos previously worked as Strategy Director at Vml and Strategy Director at Wunderman Thompson. Isabella Ayub Dos Santos holds Master'S Degree, Digital Media from Celsa - Ecole Des Hautes Études En Sciences De L'Information Et De La Communication.
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AlmapBBDO
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Profile bio
About Isabella Ayub Dos Santos
I’m an experienced Brand Strategist with a deep passion for working at the crossroads of culture and communication. I hold a BA in Journalism from Faculdade Cásper Líbero (São Paulo) and a post-graduate degree in Consumer Sciences from ESPM (São Paulo). Over the past decade, I’ve honed my skills in brand strategy at leading advertising agencies.With a hybrid background, I bring investigative rigor, analytical thinking, and storytelling—skills rooted in my Journalism training—into the Strategy work. I’ve had the privilege of helping shape the cultural presence of brands such as VIVO, Budweiser, The Coca-Cola Company, YouTube, and NIVEA across different markets (Brazil, Latin America, Global).In 2022, I took a post-pandemic sabbatical to pursue a master’s degree in Digital Media at Sorbonne Université (CELSA), supported by a scholarship from the French Embassy in Brazil. During this time, I also worked as a Brand Strategist at BETC Paris.Currently based in São Paulo, I serve as Strategy Director at VML.
Current workplace
Isabella Ayub Dos Santos's current company
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Almapbbdo
11 roles
Isabella Ayub Dos Santos work experience
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Jan 2024 - Present
Nov 2023 - Jan 2024
Brand Strategist
Feb 2023 - Sep 2023
Senior Strategy Manager
Clients: Google/YoutubeNetflix, Partnership MarketingMy role is leading the development of the strategic planning for brand partnerships with Netflix agency-side, finding the strategic spark that connects iconic brands to Netflix's content that will result in campaigns with cultural impact. I was also the Strategy lead for the Youtube account at Media.Monks, guiding the strategic work mainly for Youtube Shorts.
Apr 2021 - Sep 2022
Strategy Manager
Client: NIVEA Brazil and Latin AmericaI was responsible for conducting the strategic planning for NIVEA’s main campaigns in Brazil and Latin America. My role involved defining the strategic direction for campaigns, doing target research, writing creative briefs, doing client presentations in both Portuguese and English, conducting surveys, etc.
Jan 2020 - Apr 2021
Strategy Supervisor
Clients: 2018-2020: VIVO/Movistar 2017-2018: Budweiser, 99, Mitsubishi, Braskem, UOL/Pagseguro Prizes: Cannes Lions Print GP Budweiser "Tagwords" (2018) Effie Awards Shortlist Vivo "Tem hora pra tudo" (2019) Effie Awards Shortlist Vivo "My Game My Name" (2019)I worked closely with the Strategy Director developing the strategic planning for campaigns and brand positionings, doing competitor analysis and benchmarks, writing creative briefs and case studies for creative and strategy festivals.
Feb 2017 - Jan 2020
Jr. Planner
As an assistant, I gave support to the team in the development of strategic planning by doing competitor analysis, interviewing experts, doing benchmarks and desk research, etc.
Mar 2016 - Feb 2017
Sep 2014 - Feb 2016
Account Assistant
- Responsible for coordinating Aggreko’s communication activities within Brazil, Peru, Argentina and Chile. Support in the elaboration of the strategic PR Plan for Aggreko in Latin America.- Responsible for Ogilvy PR’s social media strategy- Support in the elaboration of strategic PR Plans for clients proposals- Punctual jobs for clients such as Coca-Cola, Du Pont, Ajinomoto, Ogilvy PR New York.
Mar 2013 - Sep 2014
Reporter Intern
Research, interviews and writing stories for the Culture, Society and Ideas sections of ÉPOCA weekly magazine (Brazil’s second biggest news magazine).
Jan 2012 - Dec 2012
Team & coworkers
Colleagues at AlmapBBDO
Other employees you can reach at almapbbdo.com.br. View company contacts for 822 employees →
ST
Sofia Trindade
Colleague at AlmapbbdoSão Paulo, Brazil
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PG
Patricia Gogliara
Colleague at AlmapbbdoSão Paulo, Brazil
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CL
Camila Lopes
Colleague at AlmapbbdoSão Caetano Do Sul, São Paulo, Brazil
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MB
Marilia Buragosque Spigariol
Colleague at AlmapbbdoItapecerica Da Serra, São Paulo, Brazil
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FA
Francis Alan 🏳️🌈
Colleague at AlmapbbdoSão Paulo, Brazil
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YF
Ygor Ferreira
Colleague at AlmapbbdoSão Paulo, Brazil
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BL
Beatriz Lima
Colleague at AlmapbbdoSão Paulo, Brazil
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BF
Beatriz Fiori Benvenuti
Colleague at AlmapbbdoSão Paulo, Brazil
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RO
Rayane Oliveira
Colleague at AlmapbbdoEmbu-Guaçu, São Paulo, Brazil
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FR
Fábio Ribeiro
Colleague at AlmapbbdoCuritiba, Paraná, Brazil
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Sofia Trindade
Colleague at AlmapbbdoSão Paulo, Brazil
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PG
Patricia Gogliara
Colleague at AlmapbbdoSão Paulo, Brazil
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CL
Camila Lopes
Colleague at AlmapbbdoSão Caetano Do Sul, São Paulo, Brazil
View →
MB
Marilia Buragosque Spigariol
Colleague at AlmapbbdoItapecerica Da Serra, São Paulo, Brazil
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FA
Francis Alan 🏳️🌈
Colleague at AlmapbbdoSão Paulo, Brazil
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YF
Ygor Ferreira
Colleague at AlmapbbdoSão Paulo, Brazil
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BL
Beatriz Lima
Colleague at AlmapbbdoSão Paulo, Brazil
View →
BF
Beatriz Fiori Benvenuti
Colleague at AlmapbbdoSão Paulo, Brazil
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RO
Rayane Oliveira
Colleague at AlmapbbdoEmbu-Guaçu, São Paulo, Brazil
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FR
Fábio Ribeiro
Colleague at AlmapbbdoCuritiba, Paraná, Brazil
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5 education records
Isabella Ayub Dos Santos education
Master'S Degree, Digital Media
Mba Ciências Do Consumo Aplicadas
Bootcamp De Planejamento
B.A Social Communication, Journalism
Social Sciences
FAQ
Frequently asked questions about Isabella Ayub Dos Santos
Quick answers generated from the profile data available on this page.
What company does Isabella Ayub Dos Santos work for?
Isabella Ayub Dos Santos works for AlmapBBDO.
What is Isabella Ayub Dos Santos's role at AlmapBBDO?
Isabella Ayub Dos Santos is listed as Strategy Director at AlmapBBDO.
Where is Isabella Ayub Dos Santos based?
Isabella Ayub Dos Santos is based in São Paulo, Brazil while working with AlmapBBDO.
What companies has Isabella Ayub Dos Santos worked for?
Isabella Ayub Dos Santos has worked for Almapbbdo, Vml, Wunderman Thompson, Betc, and Media.Monks.
Who are Isabella Ayub Dos Santos's colleagues at AlmapBBDO?
Isabella Ayub Dos Santos's colleagues at AlmapBBDO include Sofia Trindade, Patricia Gogliara, Camila Lopes, Marilia Buragosque Spigariol, and Francis Alan 🏳️🌈.
How can I contact Isabella Ayub Dos Santos?
You can use AeroLeads to view verified contact signals for Isabella Ayub Dos Santos at AlmapBBDO, including work email, phone, and LinkedIn data when available.
What schools did Isabella Ayub Dos Santos attend?
Isabella Ayub Dos Santos holds Master'S Degree, Digital Media from Celsa - Ecole Des Hautes Études En Sciences De L'Information Et De La Communication.
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