Ishai Gal-On Email & Phone Number

Israel

Israel

• As a Lifecycle Manager at Payoneer, I drive customer engagement, maximize lifecycle value, and fuel revenue growth through strategic retention initiatives. I optimize end-to-end retention strategies, deepen customer.
• led and managed a high-performing team of 17 professionals, including retention managers, campaign managers, marketing operations, and analysts.
• Implemented multiple marketing campaigns contributing to millions of… Show more As a Lifecycle Manager at Payoneer, I drive customer engagement, maximize lifecycle value, and fuel revenue growth through strategic.
• Implemented multiple marketing campaigns contributing to millions of dollars in annual revenue.
• Develop and execute data-driven, multi-channel retention strategies to increase customer engagement, lifecycle value, and revenue.
• Optimize the customer lifecycle from lead generation to retention, upsell, and win-back, maximizing lifetime value and promoting additional services.

Tel Aviv Area, Israel

• Defined metrics, KPIs, and reporting frameworks for AB testing, delivering actionable insights to stakeholders.
• Conducted comprehensive data analysis, including ROI simulations, to inform resource allocation and optimize new features.
• Led cross-functional AB testing experiments for product optimization, driving data-backed decision-making.
• Provided analytics support during a successful $25M funding round, showcasing company value to investors.
• Collaborated with data… Show more
• Collaborated with data scientists to develop advanced LTV models with >90% accuracy.

Tel Aviv Area, Israel

• Built and led 4 international teams (Poker, Bingo, Casino, and Slots) comprising of a total of 12 people in 4 different locations (Israel, London, Kiev, and India).
• Responsible for the initiating, developing, and implementing CRM strategy, targets and KPIs
• Oversee the overall campaign creation and execution; managing promotions calendar, define user segments, coordination with the product teams, designers, BI& reporting teams to ensure campaigns targets are met.

Tel Aviv Area, Israel

• Leads a team that provides analytical services across the board (CRM, Marketing, Product, etc.)
• owns data driven projects such as customer segmentations, predictive models, trend analysis, etc.
• Tracking and analyzing various Marketing & CRM activities.
• Working with the product teams on new features and various AB testing
• Initiating and leading development of various customer segmentations, with cross company influence and proven contribution to the business.… Show more
• Initiating and leading development of various customer segmentations, with cross company influence and proven contribution to the business.

• Leads a team that provides analytical support to all CRM activities
• Support strategy of Conversion, Retention & Reactivation of existing customers.
• Full ownership of CRM Campaign analysis and ROI Evaluating.
• Use data in order to enable personalized CRM.

• Building Marketing Campaigns, tracking the responses and analyzed results
• Evaluating marketing promotions profitability & ROI.
• Developed automatic processes within the campaign management system in order to bridge the gap between the execution and analysis of campaigns.
• Identifying trends and opportunities within the customer data
• Awarded “Employee of the Quarter” for Q2/2013.

Israel

• Project Management
• Documentations: Design documents, Test plans, User Guides.
• Design, Customize, Implementation and ongoing support on Saleforce CRM
• Specialized in CRM for Marketing and Business Development Work processes.
• Salesforce Administration (on-site/remote)
• Data management and migration into Salesforce.com from External systems.

Sderot, Israel

• Analyzing Business Requirements
• Composing Test Plan documents.
• Executing Test scenarios
• Managing defect handling with Development and Implementation side.