Vega Solutions LLC - Data strategy, data engineering, business analytics and reporting__________SolutionsVega works with mid-market enterprises worldwide ($25 million to $2 billion in revenue) to design and execute their data strategy and data engineering initiatives. We design and build full data-stack solutions for our clients, encompassing:- Data ingestion from cloud / on-prem applications- Data warehousing and transformation- Business analytics and reporting. Our solutions are built with industry leading components and tools and deployed on leading cloud platforms like AWS, Azure and GCP.Industries: Information technology, healthcare, retail, field services, real estate.__________ProductsBI Helper (https://bihelper.tech) is a SaaS product that automates PDF report generation and distribution from Power BI and Tableau. Launched in 2020, BI Helper has grown to support the reporting needs of 100+ businesses in over 20 countries. Hosted on AWS US and built using serverless architecture, BI Helper is easy to use, highly secure and fully scalable. It delivers actionable business intelligence and insights to users in a timely and cost-effective way, enabling them to drive superior business outcomes._____ELT Data launched in 2023 automates data ingestion from cloud applications to a data warehouse, enabling companies to consolidate their data from multiple sources in a single location. This lays the foundation for customized analytics and reporting, giving them a ‘single pane of glass’ view of their business. Built on a robust and scalable platform, ELT Data is the ideal solution for mid-market businesses as they embark on their digital transformation.__________

Leading the teams of Campaign Management, Ad Campaign Strategy Activation, Reporting and Insights, Planning tools for Media Buyers.

• AiQx: Tool to allow Digital Planners and Buyers to work in a more data driven manner across channels. Tool does Predictions based on the behaviour of 280MM internet users by daily consuming around 4 TB of data.https://www.campaignlive.co.uk/article/media-iq-launches-ai-platform-planners/1432606https://www.exchangewire.com/blog/2017/05/12/50031/• Reporting and Insights: The tool allowed access to Campaign Reports and to Standard Insights in Real Time. This project enhanced the existing Reporting and Insights Capability in MiQ. This project cut down the insights generation time from hours to few seconds, substituted multiple teams with a single team accomplishing the reporting and insights objectives, increased the lookback window for insights from 30 days to 90 days. Tech Tools Used: Apache Spark, Presto, Redshift, Hive and Tableau.Reporting done on approximately 270 TB of data.

• FrontDesk: Product to Manage the Sales Pipeline for MediaIqProduct ensured better tracking of the revenue figures, tracking of under discussion, booked and lost opportunities, allowed reconciliation with the finance teams for audits and sales forecasting across different geographies. Tool remained in operation for 3 years finally getting replaced by Salesforce. • AiQ Manage: Integration with DSPs like Appnexus, Mediamath, DBM, Amazon Ad Platform to ensure traders within MediaIq have centralized view of media spends, margins and DSP and Client Stats as they run a single advertising campaign on multiple DSPs.

NetStorage: NetStorage is Akamai's cloud-based storage offering an optimized content storage solution.