Responsible for aftermarket division: client satisfaction + revenue growthManage 40 member team consisting of engineers, sales reps, coordinators, purchase, stockistDevelop marketing strategies that align with sales goalsConceptualize and execute marketing materials that build brand recognition and recall in an almost homogenous product market

Conceptualize and execute brand strategies to help achieve positioning, perception and revenue targets for clientsConduct research that helps establish go-to market strategies, visual communication and customer experienceManaging client relations through transparency, matching expectations and delivering as per timelinesExternal partner management: cost control, quality assessment, relations

Client portfolioBarSys: Automated Cocktail MakerCosta Coffee Nilon'sBlossom Kochhar Aroma MagicDC Design

Major in Marketing: corporate communication, market research, digital marketing were areas of interest. Focused towards advertising and its strategies in the final year.Minor in Media and Communications: Studied filmmaking where I wrote and directed 3 B/W short films, studied the film and media industry in standard and advanced courses.Member of Indiana All Media Club: volunteered for student film projects.IU Kickabouts: Part of a football collective that helped fund and organise local football tournaments.

Achieved summer goal of acquiring new customer through successful relationship building and communicating expertise in concerned production technology, thus obtaining annual contract worth $92,100 Analyzed competitors' websites to create web content for firm, gained insight into Indian Commercial Gas Manufacturing industry dynamic and how to leverage online presence in the B2B industrySurveyed workforce on management performance and recommended leadership improvements to company culture Developed strategy to consolidate brand image by integrating elements like logo, theme and templates at multiple touch-points in web, presentation, and print

Developed and delivered situation analyses for FMCG accounts under AE to improve their ad strategyServed as creative assistant to Account Manager with the launch schedule of ‘Godrej Air Purifier’ advertising campaignFacilitated strategic development with large FMCG account, built sustainable relationships and communicated with C-level executives

Designed branding and marketing materials during Delhi Trade Fair tailored specifically towards increasing sales of Ammonia Cracker product lineEducated clients about the firm’s R&D advantage through PowerPoint presentations while simultaneously gaining experience in production process of new ‘Nitrogen Gas Supply’ technology