Ian Shepherd

Ian Shepherd Email and Phone Number

Co-CEO at Electrify, Host of the Business of Creators and Forbes Contributor @ Electrify Video Partners
Ian Shepherd's Location
London, England, United Kingdom, United Kingdom
Ian Shepherd's Contact Details
About Ian Shepherd

I have 25 years commercial experience at some of the world’s leading media companies including Disney, Universal Music and WarnerMedia along with start-up experience as the founder of two leading Creator Economy businesses.I am currently Co-CEO and Co-Founder at Electrify Video Partners. We invest in and scale established YouTube channels, enabling content creators to maximize their full potential. We've access to $85m in funding and have invested into a number of leading channels including Veritasium and Astrum.I also host the Business of Creators, a leading podcast for the Creator Economy, featuring creators, managers, investors and unicorn entrepreneurs. I previously founded The Social Store, a pioneering consumer products and events business working in partnership with globally renown social media stars. As part of this I launched and sold a successful Amazon FBA business.I’m a regular contributor to Forbes. I'm also a keynote speaker presenting at events such as Social Day, Brand Licensing Europe and the Influencer Marketing Expo, and am a regular guest speaker at London Business School and London College of Fashion.

Ian Shepherd's Current Company Details
Electrify Video Partners

Electrify Video Partners

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Co-CEO at Electrify, Host of the Business of Creators and Forbes Contributor
Ian Shepherd Work Experience Details
  • Electrify Video Partners
    Co-Ceo And Co-Founder
    Electrify Video Partners 2021 - Present
    London, Gb
    Electrify Video Partners invests in and scales large, established creators and digital media businesses. Our mission is to turn channels into global media brands by building teams, scaling the production and distribution of content, leveraging proprietary data and introducing new revenue streams. We've access to $85m in funding and are keen to speak with ambitious creators. Get in contact to find out more.
  • The Business Of Creators
    Chairman And Host
    The Business Of Creators 2016 - Present
    Bearsted, England, Gb
    The Business of Creators is a leading podcast and resource for the Creator Economy, featuring creators, managers, investors and unicorn entrepreneurs hosted by Ian Shepherd. It dates back to 2016 when Ian saw the huge growth in ‘Influencers’ and created a thriving professional network and event series under the Business of Influencers brand. As the industry has shifted from influencer to creator, the remit has grown.
  • The Social Store
    Founder
    The Social Store 2017 - 2021
    London, England, Gb
    The Social Store worked with leading social media creators to build their brands, license their rights and create consumer products brands. The business had many successes including the UK's biggest licensed creator product brand "Hearts By Tiana", the UK's biggest creator pop-up event with 20,000+ attendees, the UK's first creator magazine and many other pioneering projects working with creators such as Tiana Wilson and Ali A. In addition the business created a number of social brands including "Giant Board Game" and "Who Knows Me Better" which were sold to Adducates Inc.
  • The Walt Disney Company
    Head Of Business Development
    The Walt Disney Company 2015 - 2018
    Burbank, Ca, Us
    Member of executive leadership team, responsible for leading new business projects from concept to execution, negotiating major partnerships and managing cross-functional teams.
  • Bt Group
    Head Of Strategy
    Bt Group 2012 - 2014
    London, Gb
    Lead brand and marketing strategy, financial analysis and pricing strategy for pivotal components of the BT Sport TV channel launch including the acquisition of key sports rights.
  • Universal Music Group
    Commercial Affairs Director
    Universal Music Group 2010 - 2012
    Santa Monica, California, Us
    Project managed global initiatives to drive new revenue streams, negotiated key commercial partnerships and owned global pricing strategy and rights models for all brand partnerships and activations.
  • Universal Music Group
    Head Of Business Development, Live Music Division
    Universal Music Group 2008 - 2010
    Santa Monica, California, Us
    Created and owned the long range strategic and financial plans for all global events, TV and digital businesses including budgets, teams and resources required to deliver.
  • Turner Broadcasting
    Business Development Manager
    Turner Broadcasting 2005 - 2008
    Atlanta, Georgia, Us
  • Deloitte Consulting
    Strategy Consultant
    Deloitte Consulting 2001 - 2004
    Worldwide, Oo

Ian Shepherd Skills

Strategy Business Development Mobile Devices Entrepreneurship Marketing Strategy New Media Strategic Partnerships Digital Media Business Strategy Online Marketing Digital Marketing Digital Strategy Strategic Planning Start Ups Management Consulting Entertainment New Business Development Online Advertising Mergers And Acquisitions Negotiation Corporate Development Sponsorship Mobile Marketing Content Strategy Television Product Management E Commerce International Business Music

Ian Shepherd Education Details

  • London Business School
    London Business School
    Executive Programme
  • University Of Birmingham
    University Of Birmingham
    Mechanical Engineering

Frequently Asked Questions about Ian Shepherd

What company does Ian Shepherd work for?

Ian Shepherd works for Electrify Video Partners

What is Ian Shepherd's role at the current company?

Ian Shepherd's current role is Co-CEO at Electrify, Host of the Business of Creators and Forbes Contributor.

What is Ian Shepherd's email address?

Ian Shepherd's email address is ia****@****ail.com

What is Ian Shepherd's direct phone number?

Ian Shepherd's direct phone number is +4479161*****

What schools did Ian Shepherd attend?

Ian Shepherd attended London Business School, University Of Birmingham.

What skills is Ian Shepherd known for?

Ian Shepherd has skills like Strategy, Business Development, Mobile Devices, Entrepreneurship, Marketing Strategy, New Media, Strategic Partnerships, Digital Media, Business Strategy, Online Marketing, Digital Marketing, Digital Strategy.

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