• Support MLB’s Global Media team in strategizing digital media rights and international linear TV opportunities• Analyze global media landscape / market trends and make recommendations to senior management with relevant data points• Assist Global Media Research and Sales with market research for Taiwanese, European, and South Asian media markets• Research, compile, and publish a weekly newsletter to the Global Media team detailing the latest trends in the industry• Engaged in… Show more • Support MLB’s Global Media team in strategizing digital media rights and international linear TV opportunities• Analyze global media landscape / market trends and make recommendations to senior management with relevant data points• Assist Global Media Research and Sales with market research for Taiwanese, European, and South Asian media markets• Research, compile, and publish a weekly newsletter to the Global Media team detailing the latest trends in the industry• Engaged in educational programs deepening domain expertise in emerging revenue categories including Metaverse, Sports Betting, NFTs, and Blockchain Show less

• Conduct research and evaluate new marketing opportunities / sponsorship strategies• Supported the development of social media strategy for The Collective using brand integration, creative content, and ROI Analysis• Created a database of sponsors across Women’s Sports and analyzed sponsorship trends in DEI

• Supported 160 MiLB teams and 14 leagues to track, analyze, and optimize their digital traffic using Google Analytics & Data Studio• Assisted teams and leagues with creative digital ideas and solutions to enable them to engage better with their fans and partners• Generated custom e-commerce intelligence for 160 teams by tracking digital commerce KPIs, metrics, and trends

• Enhanced fan engagement across WPI’s social media channels by 200% using data analytics and creating high-quality content• Successfully generated five sponsorship deals from local businesses by creating a strategic marketing plan for WPI Athletics• Spearheaded D&I initiatives by implementing the “United We Win” campaign and formulating a monthly diversity calendar

• Conceptualized and implemented two new initiatives and assisted in the smooth running of the US Open as a member of the Tournament Director’s office• Supported Director of Pro Tennis Operations & Player Relations discharge his responsibilities in running US Open

• Planned and supervised activities of 100-plus volunteers who assisted in running the 10-day ATP 250 Series ITHF Tournament• Introduced a gifting program for sponsors and premium ticket holders to build loyalty• Generated revenue worth $10,000 from the box office and $12,000 from the ITHF store

• Responsible for preparing the 12,000-seater indoor venue for the event• Assisted in organizing and managing operations during the live telecast of the 4-day Kolkata segment• Served as the single point of contact between the media, broadcaster, host franchise and events team of Star Sports